iWorld
Viu announces the launch of its latest Original, ‘Love, Lust and Confusion’
MUMBAI: Strengthening its Originals content offering in India, Viu announces the launch of its upcoming digital series, Love, Lust and Confusion. With a concept that should resonate well with today’s youth, the series is about couples and the ongoing confusion in their love lives. Featuring the Udaan famed actor Rajat Barmecha and the supremely talented Tara Alisha Berry in the lead, the series is slated to premiere on Viu, both app and web, on 17 March 2018.
Revolving around the life of a young girl, Poroma Sarkar, Love, Lust and Confusion will depict the age of indecisiveness, physical exploration and confusion. The series also explores polyamory and the perspective of youngsters on the topic. Actors
Meiyang Chang, Gaurav Chopra, Samir Kochhar will play pivotal roles in the series.
Speaking on the launch of its new show, Viu India, Country Head, Vishal Maheshwari said, “At Viu our endeavor is to bring content that resonates with the youth, and we are expanding our catalogue of intriguing yet relatable content with ‘Love, Lust and Confusion’.”
About the concept of the show, Director & Writer – Victor Mukherjee said, “Ask any millennial today, and the biggest confusion in their personal lives is between love and lust. This is an unforgettable journey of a girl, who is on a path to fulfill her wishes and is totally unapologetic about it. The idea was to capture the realistic essence of a phase that comes at least once in everyone’s life. I think every millennial will relate to the story.”
The 13-episode series will engage its audience every Saturday. The light-hearted, realistic romantic dramedy is directed by Victor Mukherjee and produced by Mango People Media.
Watch the confusion between Love and Lust starting 17th March on www.viu.com and on the Viu App.
iWorld
Epic Company launches unified Epic Studio for films and OTT
Vivek Krishnani to head films business; Samar Khan leads OTT & Television.
MUMBAI: Epic just merged its creative superheroes under one cape because when films and OTT need to fight for attention together, you don’t keep them in separate universes. The Epic Company has launched Epic Studio, a next-generation creative and production powerhouse that unites Juggernaut Productions and Movieverse Studio under a single banner. The move creates a streamlined, scalable platform for premium storytelling across theatrical films, OTT originals, television, digital-first formats and branded content.
Vivek Krishnani has been appointed chief executive officer, Epic Studio (Films), overseeing the theatrical and film business with a focus on culturally resonant narratives across Hindi, Telugu, Tamil, Gujarati and Malayalam cinema. Samar Khan continues as chief executive officer, Epic Studio (OTT & Television) and retains his role as chief content officer for Docubay and Epic On.
The Epic Company managing director Aditya Pittie said, “Epic Studio brings together our entire creative ecosystem under one unified studio vision. This is not just an integration of verticals, but the creation of a collaborative environment where writers, filmmakers, creators, and brand partners can seamlessly develop and scale stories across formats and screens.”
Vivek Krishnani added, “We are building an audience-focused mainstream film studio committed to delivering fresh, engaging, and innovative stories for both theatrical and streaming platforms.”
Samar Khan commented, “This alignment allows us to approach storytelling with a unified studio mindset. We are building IP under one creative umbrella, with scale and longevity in mind from inception.”
The unified structure eliminates silos, enabling ideas to flow fluidly from concept to screen while adapting to evolving audience behaviour. Epic Studio positions itself as a creator-led ecosystem championing purposeful, resonant storytelling with commercial strength.
In an entertainment landscape where stories now leap between screens faster than plot twists, Epic isn’t just building a studio, it’s crafting a single launchpad where every tale gets the best shot at soaring across every platform.
