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KYOORIUS CREATIVE AWARDS ANNOUNCES ITS JURIES FOR ADVERTISING, DIGITAL AND MEDIA
MUMBAI: The Kyoorius Creative Awards is back in its 5th edition to recognize and award the best creative and innovative work in the advertising, digital and media industries. The entries will be open from 21st March 2018 to 23rd April 2018 across 20 main categories and 280 sub-categories. Advertising/digital agencies, brands, production houses, media houses, event management companies, freelancers, photographers, mobile agencies, corporates, NGOs or individuals can submit their entries. The Kyoorius Creative Awards night will be held on 1st June 2018 at The Dome, NSCI, Mumbai.
The entries will be judged by four juries; two for advertising and one each for digital and media from 14th May – 16th May in Mumbai.
The jury chairpersons are as follows:
· Arun Iyer- Chairman & Chief Creative Officer, Lowe Lintas – Advertising
· Santosh Padhi- Chief Creative Officer & Co-Founder, Taproot Denstu – Advertising
· Torie Henderson – CEO, South East Asia & India, Omnicom Media Group Asia Pacific – Media
· Kunal Jeswani- Chief Executive Officer, Ogilvy & Mather– Digital
The confirmed Jurors so far are: Bobby Pawar – Chief Creative Officer and Managing Director South Asia, Publicis Worldwide, India, Deepa Geethakrishnan – National Creative Director (HUL), Lowe Lintas, Juhi Kalia – Head of Creative Shop India & Global Brands APAC, Facebook, Kainaz Karmakar – Chief Creative Officer – Ogilvy Mumbai, Ogilvy & Mather, Kartik Iyer – CEO, Happy McGarryBowen, Kyoko Yonezawa – Creative Technologist, Dentsu Inc., Neil Cooper – Group Creative Director, Publicis.Sapient, Pradyumna Chauhan –Creative Consultant, Preethi Mariappan – VP, Executive Creative Director Emerging Experiences, Publicis Sapient, Satbir Singh – Founder & Chief Creative Officer, Thinkstr, Sidharth Rao – CEO and Co-Founder, Dentsu Webchutney, Sumanto Chattopadhyay – Chairman & Chief Creative Officer, Soho Square, Ogilvy Group, India, Swati Bhattacharya – Chief Creative Officer , FCB Ulka and Tista Sen – National Creative Director & Senior Vice President, J. Walter Thompson India
The bedrock of The Kyoorius Creative Awards has been the composition of the jury and the transparency of the jury process. With the 5th edition, Kyoorius Creative Awards will fortify its partnership with ‘The One Club For Creativity’. The jury chair for the awards is formed by leveraging One Club’s decades of expertise in the industry. The Awards will also incorporate One Club’s high-integrity judging process and proprietary back-end voting technology platform, to ensure credibility and fairness of The Award.”
Speaking about the 5th edition Rajesh Kejriwal, Founder and CEO, Kyoorius said, “The jurors at The Kyoorius Creative Awards, with their innate knowledge and experience, will contribute to this vision of acknowledging the finest original and innovative work. We look forward to hosting an insightful and rewarding event that honours the best in advertising.”
Among the many firsts globally, Kyoorius will continue with its tradition of hosting an ‘Open Jury Session,’ – the jury sessions will be open for the creative community and media professionals to attend and witness the session in process. Apart from making the entire process very transparent, the session will provide key takeaways and insights from the discussions and the entries displayed.
NATIONAL: Amazon Ads has laid out a sharply tech-led vision for the advertising industry in 2026, arguing that artificial intelligence, streaming TV and creator partnerships will combine to turn brand building into a more precise, performance-driven business.
At the heart of the shift, the company says, is the fusion of AI with Amazon’s vast trove of shopping, browsing and streaming signals, allowing advertisers to move beyond blunt reach metrics to campaigns designed around real customer behaviour.
“The future of advertising is not about reaching more people, but the right people with messages that resonate,” said Amazon Ads India head and vice president Girish Prabhu. “By combining AI with deep customer insights, we help brands move from broadcasting campaigns to having meaningful conversations wherever audiences spend their time.”
One of the biggest changes, according to Amazon Ads, will be the collapse of the wall between media planning and creative development. Retail media, powered by first-party data, is increasingly shaping everything from brand discovery to final purchase, pushing marketers to design campaigns around audience insight rather than internal instinct.
AI is also moving from a support tool to a creative engine. Agentic AI, which automates and accelerates production, is expected to make high-quality creative accessible even to small businesses, compressing weeks of work into hours and giving challengers the ability to compete with larger brands on speed and scale.
Behind the scenes, AI-driven analytics will take on a bigger role in campaign optimisation, identifying patterns, spotting opportunities and recommending actions that would previously have required teams of analysts.
Streaming TV is another big battleground. With India’s video streaming audience now above 600 million and connected TV users at 129.2 million in 2025, advertisers are set to treat streaming not just as a branding channel but as a performance engine, measured increasingly by sales, sign-ups and bookings rather than just reach.
Finally, Amazon Ads sees creators and contextual advertising reshaping how brands tell stories. Creators will act less like influencers and more like long-term partners, while scene-aware ads on streaming platforms will allow brands to insert hyper-relevant offers into the flow of what viewers are watching.
Taken together, Amazon Ads argues, these shifts mark a move towards advertising that is both more human and more measurable, where AI handles the complexity, and creativity does the persuading.
