iWorld
Vice explores India’s gully rap in first documentary for Voot
MUMBAI: Vice India, a leading youth media brand for the first time has produced a documentary on the gully rap scenario in India named Kya Bolta Bantai for the video on demand platform by Viacom18, Voot. Vice India’s first 30-minute standalone long form documentary charts the evolution of gully rap – an emerging genre of music that is slowly gaining momentum and entering the mainstream, being co-opted by Bollywood and other commercial ventures.
Kya Bolta Bantai is directed by Naman Saraiya and explores the journey of gully rap through the perspective of pioneers, including crew members such as Dopeadelicz, Swadesi and spoof rappers Gari-B, of comedy collective Tadpatri Talkies.
This partnership comes as part of the company’s “off-platform” strategy after the announcement of full-scale operations under the Vice.com banner in April this year, to allow its select original as well as partner content to be hosted and promoted to viewers across multiple destinations in the digital ecosystem. For instance, Kanchenjunga Calling, a series that explores the journey of a real-life hero Arjun Vajpai as he attempts to climb Mt Kangchenjunga. Vice India’s first foray into partner content creation in India with Mountain Dew, PepsiCo, is also being distributed on Voot as part of this deal.
“It is our endeavour as a full-scale media company to be omnipresent; establish strategic partnerships to take what we create to an environment where the relevant viewers are already consuming rich content. Kya Bolta Bantai is an attempt to create content that is relatable to the youth of the country in a unique format of storytelling that is true to the pulse of not only Mumbai, but our country at large,” said Vice India CEO Chanpreet Arora as quoted by Dailyhunt.
Vice India has been producing local video and editorial content on various topics such as food, music, politics, sports, sex, identity, nightlife, arts, and comedy, in partnership with relevant influencers, brands and artists in the country. In the coming month, it will focus on covering sex-positive stories about sexual identities, sex toys, sex art, and more in India under the banner of ‘The VICE Guide to Sex in India’.
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Chanpreet Arora appointed CEO of Vice Media India
Broadband
ACT Fibernet elevates Aditya Singh to chief customer experience officer
Former senior vp to drive service, retention and delivery revamp
BENGALURU: ACT Fibernet has elevated Aditya Singh to chief customer experience officer, effective 1 January, 2026, as the broadband provider seeks to tighten its grip on service quality in an increasingly competitive market.
Singh, who previously served as senior vice-president – customer experience and loyalty at group level, will now join the executive committee and lead the company’s end-to-end customer transformation agenda.
The move gives him oversight of customer service, customer retention and service delivery, alongside a broader mandate to strengthen network resilience and field operations. The company said the reshuffle underlines its intent to deliver a “consistent, seamless and superior” experience to its 2.3m subscribers across more than 30 cities.
Headquartered in Bengaluru, ACT Fibernet, the consumer-facing brand of Atria Convergence Technologies Limited, is one of India’s largest wired internet service providers. It has built its pitch on high-speed connectivity and responsive customer support, at a time when fibre roll-outs and price wars are redrawing the broadband map.
In a statement, Singh said he was “deeply honoured” to take on the expanded brief and join the executive committee as the company sharpens its focus on simplifying customer touchpoints and turning subscribers into brand advocates.
The elevation signals a clear priority: in a crowded fibre market, customer experience is fast becoming the decisive battleground.
