Brands
SUPR Water: Where hydration meets protein-packed goodness
Mumbai: In a world where health-conscious choices are paramount, SUPR Water emerges as a beacon of innovation and wellness. Founded in 2023 by visionary young entrepreneurs Shivam Chawla and Chaitanya Tulsyan, SUPR Water blends clean protein with hydration, offering 24g of protein and 7g of BCAA per serving. The brand embodies a mission both simple and profound: to redefine hydration and revolutionise how people nourish their bodies. With a commitment to providing convenient, nutritious solutions, SUPR Water empowers individuals to effortlessly embrace healthier lifestyles, one sip at a time. The brand stands out as the cleanest and purest form of protein available in the market crafted with premium ingredients from the USA
SUPR Water is formulated for individuals, fitness enthusiasts, athletes, and vegetarians as it offers a guilt-free indulgence for every occasion, starting at only Rs 199. The drinks are available in a variety of flavours, including Lemonade, Mango Orange, Grape Frost and Berry Blast, making it the perfect companion for social gatherings, workouts, or a refreshing break during a busy day. Each bottle of SUPR Water is crafted to enhance hydration while addressing India’s protein deficiency; while also being free from sugar, fat, lactose, and gluten.
Shivam Chawla, the driving force behind SUPR Water, articulates the brand’s core ethos, stating, “At SuprWater, we’re not just selling a drink; we’re crafting a lifeline of wellness, pouring hope and vitality into every sip, transforming lives one drop at a time.” His personal journey as a fitness enthusiast who is always on the lookout for healthy protein options and also being a vegetarian, underscores his commitment to providing accessible and nutritious solutions for all. SUPR Water’s co-founder Chaitanya Tulsyan shared his entrepreneurial journey, from academia to the inception of SUPR Water. He reflected on the relentless pursuit of excellence that drives him, stating, “Our company, Goodpro Corporation, stands as a testament to our vision of delivering quality products that not only satisfy consumer needs but also contribute positively to their well-being.” Chaitanya Tulsyan further expresses excitement for the journey ahead, emphasising SUPR Water’s role as a pioneer in redefining standards within the FMCG industry.
Looking ahead, SUPR Water sees itself as just the beginning of a broader journey towards holistic wellness. With a vision to revolutionise the way people perceive health and wellness, the brand envisions expanding its offerings beyond its flagship SUPR water. The brand is excited to introduce a range of innovative products catering to diverse dietary needs and preferences. Upcoming additions to the lineup include SUPR Probiotic shots, meticulously designed to support gut health and immunity, and SUPR Makhana, offering a delicious and nutritious snacking option. Additionally, SUPR is crafting protein bars tailored for on-the-go energy and muscle recovery. With these new additions, it aims to establish itself as a trusted companion in every aspect of customers’ wellness journeys, from hydration to snacking and beyond.
Brands
Adani Airport Holdings and Blinkit launch India’s first in-terminal quick commerce service at Mumbai’s Terminal 2
Passengers at Chhatrapati Shivaji Maharaj International Airport can now order essentials on the Blinkit app and have them delivered within minutes
MUMBAI: Forget the overpriced airport shop. Travellers rushing through departures at Mumbai’s Chhatrapati Shivaji Maharaj International Airport can now order essentials on their phones and have them delivered within minutes, right to their gate.
Adani Airport Holdings Limited, India’s largest private airport operator, has partnered with quick commerce platform Blinkit to launch what the two companies claim is India’s first in-terminal quick commerce service. The service is live at Terminal 2, domestic departures, and allows passengers to order through the Blinkit app for delivery anywhere within the terminal, including boarding gates, lounges, the food court and select partner outlets. Deliveries are handled by trained on-ground personnel, ensuring a seamless experience without disrupting travel timelines.
The product range covers travel accessories, electronics, snacks, books, baby care and personal essentials. Permissible liquids including packaged water, cold beverages and juices are sourced from approved in-terminal inventory, in line with airport security protocols.
An AAHL spokesperson said the initiative was part of a broader push to reimagine digital services at airports. “Bringing app-based convenience into the terminal allows passengers to make better use of their time and raises the overall service standard,” the spokesperson said, describing it as a step towards building “more responsive and passenger-centric airports.”
For Blinkit, the tie-up extends quick commerce into a high-frequency, high-intent environment. For AAHL, it reflects a strategic push to grow non-aeronautical revenue through digitally enabled retail, a increasingly important revenue stream for airport operators worldwide.
You are already late for your flight. At least now you do not have to be thirsty too.
