Ad Campaigns
KDM launches ‘KDM Bharat Ka Charger’ campaign
Mumbai: KDM, a lifestyle & mobile accessories brand in India, has launched its T20 Cricket World Cup campaign, “KDM Bharat Ka Charger” to enhance the cricketing experience by ensuring mobile phones stay charged with KDM mobile phone chargers.
Today, mobile phones are ‘Device of Growth’, contributing to the country’s economy, and no one chargers mobiles like KDM chargers. KDM is hence really Bharat Ka Charger, charging both your mobile and the economy.
KDM charger featuring kinetic dynamic mobile charging testing technology (KDM-T Technology) is 100 per cent indigenous product designed and made in India to elevate the ultimate cricket-watching experience.
“The evolution of mobile phones has dramatically transformed the world,” said KDM founder N D Mali. “Originally tools for communication and convenience, they have now become pivotal in digitization, enabling online payments, e-commerce, remote learning, and virtual collaboration. With entertainment shifting to OTT platforms, mobile phones continue to drive innovation and digital accessibility. KDM is dedicated to empowering Bharat with our chargers, enhancing the cricket-watching experience and keeping phones powered during matches and online activities.”
KDM co-founder B H Suthar added, “KDM Bharat Ka Charger campaign, along with the launch of our special charger, reflects our dedication to providing the best possible experience for cricket, e-commerce, healthcare, banking, literacy, education, and digital accessibility. We are committed to maintaining our essential role in various sectors.”
These chargers are available across India at partnered stores through distributors, dealers and retailers.
Ad Campaigns
Indian Silk House Agencies launches ‘Shubho Smriti’ PoilaBoishakh campaign
Brand celebrates Bengali New Year with stories of 100 women and their saree memories.
MUMBAI: Indian Silk House Agencies has woven a beautiful new story for PoilaBoishakh, one stitched together with memories, emotions, and the timeless elegance of a saree. The leading saree retailer has unveiled ‘Shubho Smriti’, a digital-first campaign that brings together the voices of 100 women sharing their personal celebrations of the Bengali New Year. The campaign highlights how the saree remains an essential thread in these evolving traditions, from daughters gifting their mothers after years of quiet sacrifice to sarees passed down through generations carrying decades of love.
Indian Silk House Agencies CEO Darshan Dudhoria said, “What gives any tradition its relevance over time are the memories people attach to it. For over five decades, we have been closely connected to this cultural fabric. This campaign came from a simple intent to listen to these stories of our customers and bring them together.”
To mark the occasion, the brand has launched a dedicated PoilaBoishakh collection featuring handwoven textiles such as Matka silk and Jamdani, along with classic reds and whites, softer seasonal hues, and brighter options. The collection starts at ₹999 and is now available online and in stores across Eastern India.
By blending cultural nostalgia with contemporary storytelling, Indian Silk House Agencies has created more than just a campaign, it has turned personal memories into a shared celebration of tradition, emotion, and timeless style.
This PoilaBoishakh, the brand reminds us that the most beautiful things in life are often the ones we weave into our own stories, one elegant drape at a time.
