MAM
Vikram Sakhuja re-elected as President of The Advertising Club for the second term
MUMBAI: The Advertising Club, India’s premier industry body for the advertising, marketing, research and communication fraternity, today announced the list of its Managing Committee members for the year 2018-19. Vikram Sakhuja, Group Chief Executive Officer, Media and OOH, Madison Communications was re-elected as the President of the Ad Club. The other leadership positions remained unchanged from the previous year with Ajay Kakar, CMO-Financial Services, Aditya Birla Group as Vice President; Shashi Sinha, CEO, IPG Media Brands as Secretary; Mitrajit Bhattacharya, Founder & President, The Horologists, Former President & Publisher, Chitralekha Groupas Jt. Secretary and Dr. Bhaskar Das, Executive President, Dainik Bhaskar Groupas Treasurer.
Speaking on his re-election as the President of The Advertising Club, Vikram Sakhuja said: “Leading an industry body with such rich legacy as that of the Ad Club has been an enriching experience. Over the past one year, we have focused all our initiatives towards recognizing excellence, driving thought leadership, being a repository for marketing & advertising and attracting young talent into the industry.”
In the past year, the Ad Club has taken considerable measures to ensure actionable impact in its four identified areas. Elaborating further Sakhuja adds, “In the area of excellence, we have ensured gold standards in effectiveness with Effies, creativity with Abbys, media with EMVIES and marketing with Marquees. Driving the agenda of thought leadership, we introduced Digital Review- D-CODE, to attract young talent we are about to unfold a communication focused Hackathon, and encourage knowledge repository though case study sharing and Knowledge Series events. I am thankful to the excellent member committee who have consistently supported every initiative of the Ad Club and helped us drive the narrative of excellence for the industry.”
This year’s list of managing committee members include leaders from the media and marketing industry. The elaborate list is mentioned as below:
Brands
Axis Bank named Official Banking Partner of DP World PGTI
Partnership supports all tournaments this season to grow professional golf in India.
MUMBAI: Axis Bank just teed up a hole-in-one partnership because when a bank sponsors golf’s biggest swing in India, even the fairways feel more financially secure. Axis Bank has been appointed Official Banking Partner of the DP World Professional Golf Tour of India (DP World PGTI), strengthening its commitment to sporting excellence and community engagement while backing the growth of professional golf across the country.
Under the partnership, Axis Bank will support all DP World PGTI tournaments this season, contributing to talent development, enhanced tournament experiences and wider fan engagement. The collaboration aligns the bank’s values of precision, discipline and trust with the Tour’s focus on performance and opportunity.
Axis Bank executive director Munish Sharda said, “We are pleased to partner with DP World PGTI as its Official Banking Partner. Golf embodies precision, discipline, and a pursuit of excellence qualities that strongly reflect who we are at Axis Bank. This association also strengthens our engagement with India’s growing premium customer segments, where the sport has a deep and enduring connect.”
Professional Golf Tour of India president Kapil Dev said, “We are extremely pleased to welcome Axis Bank as a Tour Partner of the DP World Professional Golf Tour of India. Partnerships of this stature play a vital role in strengthening the foundation of the Tour, enhancing opportunities for our players, and expanding the sport’s reach across the country.”
Professional Golf Tour of India CEO Amandeep Johl added, “Axis Bank’s strong legacy of excellence, innovation, and nationwide reach aligns perfectly with DP World PGTI’s goal to elevate professional golf in India and provide greater opportunities for our players.”
In a sport where every stroke counts and every partnership drives distance, Axis Bank isn’t just backing golfers, it’s investing in the fairway to future, turning India’s greens into a stage where precision meets passion and every drive has the power to inspire.
