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Viu Sweeps Six National Asian Academy Creative Awards

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MUMBAI: Viu has won 6 (six) Asian Academy Creative Awards for its Originals out of Indonesia and Malaysia. Receiving top honors in the national qualification round were:

●      Best Drama Series for “The Publicist”, Viu Indonesia

●      Best Promo or Trailer for “The Publicist”, Viu Indonesia

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●      Best Theme Song for “Matahari” (“The Sun”) by Alyandra, for “Sunshine”, Viu Indonesia

●      Best Actress in Supporting Role for Poppy Sovia for her role as Erika in “The Publicist”, Viu Indonesia

●      Best Actor in Supporting Role, for Michael Kho in his role of Arik in “KenapaHarusBule?”, Viu Indonesia

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●      Best Branded Program for “I Am Woman”, Viu Malaysia

Since its launch in 2016, Viu has focused on creating content that resonates with millennials. Viuhas created Originals in many local languages including Chinese, Hindi, Arabic, Tamil, Bahasa Indonesia, Bahasa Malay, Telegu and Arabic and is releasing 70 local originals in total in 2018 alone.Viu’sapproach to creating Originals has always been to work with local talent to tell local stories with international-quality production for a global audience. This has resonated with the more than 20 million monthly Viu’ers worldwide.

“The OTT category has evolved over the past few years to a stage where today on a global basis some of the best shows and talent are emerging from this category. We are certainly focused in pioneering this content transformation in our markets of South East Asia, Middle East & Africa and Indiaand are pleased to be recognized for the results. Millennials are responding well to our efforts and rallying to form a habit of regularly watching shows on Viu,” said Arun Prakash, President and COO of Vuclip.

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iWorld

Subedaar puts Indian original cinema on the global map with record-breaking Prime Video debut

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MUMBAI: Prime Video has a runaway hit on its hands. Subedaar, the gritty action drama starring Anil Kapoor, has stormed to become the most-watched Indian original movie on the platform in its opening weekend, cracking the Top 10 across 31 countries and landing in 91 per cent of India’s pin codes within days of its March 5 premiere.

The film, a visceral, emotionally-charged story of a retired soldier, Subedaar Arjun Maurya, wrestling with civilian life amid crime and corruption, has struck a nerve. Directed by Suresh Triveni and co-starring Radhikka Madan, Mona Singh, Saurabh Shukla, Aditya Rawal, Faisal Malik, and Khushboo Sundar, the film is already being hailed as a showcase for what Indian original storytelling can achieve on the world stage.

“Subedaar’s success is a reflection of the growing scale and global resonance of Indian storytelling,” said Nikhil Madhok, director and head of originals at Prime Video India. “The film’s emotional narrative, its rooted portrayal of a soldier confronting his toughest battles beyond the battlefield, has struck a chord. Anil Kapoor delivers an acting masterclass, while Suresh Triveni’s solid direction and great performances from the ensemble cast have resulted in love and appreciation from customers across the world.”

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Kapoor, 62, has been here before, but rarely at this altitude. Written by Triveni and Prajwal Chandrashekar, with dialogues by Triveni, Saurabh Dwivedi, and Chandrashekar, the film is a production by Opening Image Films in association with Anil Kapoor Film & Communication Network (AKFCN), produced by Vikram Malhotra, Kapoor, and Triveni.

Subedaar streams exclusively on Prime Video in Hindi, Tamil, and Telugu across India, and in over 240 countries and territories worldwide.

For Prime Video, the numbers tell the real story: one weekend, one film, a global footprint, and a very loud signal that Indian original cinema is no longer just travelling well. It’s arriving.

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