iWorld
Shemaroo Entertainment launches new comedy show
MUMBAI: Content powerhouse Shemaroo Entertainment has added another big show in its comedy catalogue with the launch of BHARTI KA SHOW – ANA HI PADEGA. The show hosted by comedian Bharti Singh will have 13 episodes and go on air from 3 November. The show will be available on Shemaroo Entertainment’s comedy services on DTH platforms like Tata Sky Comedy, Comedy Gali on Airtel Digital TV, Comedy Active on Dish TV and Comedy Active on Videocon D2H.
“The comedy genre is redefining a lot of media platforms in India. We are in exciting times and at Shemaroo we understand the pulse of our audience and provide 24/7 comedy services to our consumers sitting across the globe through our various platforms. Our association with Bharti Singh for the upcoming comedy show, Bharti Ka Show – Ana hi Padega, will surely take the viewers on a joy ride. I am sure this show will take the entertainment levels a notch higher,” Shemaroo Entertainment CEO Hiren Gada said.
The show will see a host of TV celebs coming in and will be given various tasks to perform on the show by Singh while it will start with a stand-up comedy segment by the host herself. The episodes will end with the invited celeb getting roasted. The 13-episode series will see celebs like Krushna Abhishek, Sudesh Lehri, Karan Wahi, Ada Khan, Rithvik Dhanjani and many more taking the hot seat. A brand-new episode will be released every Saturday at 9 pm and a repeat telecast will run on Sundays.
“After doing a lot of stand-up comedies and cracking many a jokes on people, I am very excited to have got an official platform to roast celebrities and comedians. I am truly obliged and thankful to one of the pioneers of the entertainment industry, Shemaroo Entertainment, for giving me such a platform for my brand-new show Bharti ka show – Ana hi Padega. This show being my first show after marriage is very close to my heart. My excitement levels are at the peak as this is something which I do off the camera, but now my fans will see me doing the same on camera,” Singh said.
Gaming
MTG gaming chief Benninghoff joins NODWIN board as esports firm primes for IPO
The Gurugram-based esports firm is pursuing a public listing, has returned to profitability and is growing revenues by 42 per cent
GURUGRAM: NODWIN Gaming is moving fast. The Gurugram-based gaming and esports company has launched a pre-IPO fundraising round, appointed UBS as lead adviser for both the round and a subsequent public listing, and landed a heavyweight board director, all in one go.
The new board member is Arnd Benninghoff, executive vice president of gaming at Stockholm-listed Modern Times Group (MTG), who has overseen the group’s strategic investments and portfolio growth since 2014. He is no stranger to building things: Benninghoff has founded and built fifteen companies, served as chief digital officer at ProSiebenSat.1 Media AG, managing director of SevenVentures, and chief executive of Holtzbrinck eLAB. He began his career as a journalist at Deutsche Presse Agentur and various TV networks, holds a Diplom-Kaufmann in business and administration from the University of Münster, and previously sat on the board of Edgeware AB.
The numbers back the ambition
NODWIN is not pitching a story without substance. The company has returned to EBITDA profitability and posted a 42 per cent year-on-year revenue surge, reaching $58.5m in the first nine months of FY2026. The pre-IPO round will combine a primary issuance to fund global expansion through organic growth and acquisitions, alongside a secondary sale to give existing shareholders some liquidity.
Akshat Rathee, co-founder and managing director of NODWIN Gaming, said Benninghoff understands “the entire lifecycle of the gaming and media ecosystem, from the boots-on-the-ground reality of building startups to the strategic complexity of managing multi-billion dollar global portfolios.”
Benninghoff, for his part, said the company “sits at the intersection of sports, entertainment, and technology, making it one of the most exciting players in the global gaming landscape today.”
A portfolio built for the global south
Founded in 2014 by Rathee and Gautam Virk, NODWIN has quietly assembled one of the more compelling esports portfolios outside the Western hemisphere. Its properties include DreamHack India and Comic Con India, and it recently acquired StarLadder, the Ukraine-based tournament organiser behind premier events in CS:GO and Dota 2. The company also serves as a long-term strategic marketing partner for the Evolution Championship Series (EVO), the world’s most prominent fighting game tournament, helping push it into new geographies.
Its geographic focus spans South Asia, Central Asia, Southeast Asia, the Middle East and Africa. Backers include Nazara Technologies, KRAFTON, Sony Group Corporation, JetSynthesys, and the founders’ investment vehicle Good Game Investments.
What comes next
With UBS running the books, a board freshly reinforced with European media and gaming expertise, and revenue heading in the right direction, NODWIN is laying the groundwork deliberately. The esports industry has burned investors before with big promises and thin margins. NODWIN’s return to profitability, combined with a real portfolio of owned intellectual properties across gaming, music and youth culture, gives it a more credible runway than most. The IPO clock is now ticking.
