iWorld
Eros Now Joins Freesat’s OTT Line-up
MUMBAI: Eros International PLC (NYSE: EROS) (“Eros”), a leading global company in the Indian film entertainment industry, announced today that Eros Now, its cutting edge digital over-the-top (OTT) South Asian entertainment platform, is now available to Freesat consumers across the UK for a subscription fee of £5.99 per month. Freesat is the UK’s leading subscription-free satellite TV platform with a reach of over 2 million households. With over 128 million registered users and 13.0 million paying subscribers as of September, 30th 2018, Eros Now offers the largest library of over 11,000 Indian films, music videos, TV shows and originals.
Eros Now is the number one destination for Bollywood (Hindi) and other regional Indian content. The platform offers access to a selection of HD entertainment content which is constantly updated to include the best of blockbuster movies in Hindi, Kannada, Tamil and Punjabi as well as Indian music and music videos.
The addition of the Eros Now app enables Freesat customers to enjoy premium Indian entertainment on-demand. Complementing the current on-demand offering, which includes iPlayer, ITV Hub, Netflix and YouTube amongst others, Eros Now will help Freesat bring together the best content from the South Asia’s key TV and film selection.
Alistair Thom, Managing Director at Freesat, said: “We are delighted to work with Eros Now to strengthen our growing on-demand line-up. At Freesat, we are constantly looking at partnerships which deliver great value to our viewers and add variety to the content we offer. Our ambition is to provide the best of TV from all over the world and introducing this exciting Bollywood platform to our viewers is a great step in that direction.”
Rishika Lulla Singh, CEO, Eros Digital at Eros Now, said: “Our integration with Freesat is a further step in our endeavor to reach out globally to those seeking the best in Indian entertainment across multiple screens and seamless user experience by being platform agnostic. We are excited to bring our app into Freesat’s 2 million homes and provide them with rich and compelling content from movies and music, to TV shows.“
iWorld
X’s global marketing head Angela Zepeda steps down
Former Hyundai CMO steps down from Elon Musk’s platform
LOS ANGELES: Angela Zepeda has stepped down as head of global marketing at X, bringing her 18-month stint at the social media platform to a close.
The development, which was not formally announced by the company, has surfaced through updates to Zepeda’s LinkedIn profile, indicating that she exited the role in February 2026. Her departure comes at a time when X continues to evolve its brand identity and advertiser relationships following its high-profile rebranding.
Zepeda joined X in September 2024, tasked with shaping global marketing strategy and strengthening the platform’s appeal to brands. Her tenure coincided with a period of transition, as the company worked to redefine its positioning in a competitive and often turbulent social media landscape.
Prior to her role at X, Zepeda held senior leadership positions at Hyundai Motor America, where she served as chief marketing officer for nearly five years. She briefly took on the role of chief creative officer before moving on, marking a notable chapter in her corporate career.
Her résumé spans decades across advertising and marketing, including leadership roles at INNOCEAN USA, where she served as senior vice president and managing director, as well as stints at Quigley-Simpson and Lowe Campbell Ewald. Over the years, she has built a reputation for steering brand strategy and driving business growth across industries.
Neither Zepeda nor X has publicly commented on the move, and her next step remains unclear. Still, her exit adds another twist to the ongoing narrative at X, where leadership shifts have become almost as frequent as timeline refreshes.
