iWorld
Shemaroo Entertainment releases the making of “Mughal-e-Azam – The Musical” exclusively on Amazon Prime Video
Mumbai: One of the leading pioneers of content acquisition and distribution in India, Shemaroo Entertainment Limited, today announced they have launched the making of the Broadway-style musical, “Mughal-e-Azam: The Musical” exclusively on Prime Video through the Prime Video Direct self-publishing program. For the first time ever, Prime members will get to see the efforts and the brain behind creating the historical play.
The documentary on “Mughal – e – Azam: The Musical” has seen over 200,000 audiences across Asia. It highlights the efforts of everyone, right from the actors, the director and its crew members who have worked day and night to ensure that “Mughal-e-Azam: The Musical” achieves the glory it has today. The musical has won 7 out of the 14 Broadway World India Awards like Best Director Award to Feroz Khan, Best Costume Design to Manish Malhotra, Best Choreography to Mayuri Upadhyay and many more.
Talking about the association, Mr. Hiren Gada, CEO, Shemaroo Entertainment said, “Our constant endeavour at Shemaroo is to provide our consumers with entertaining content. With the premiere of “Mughal-e-Azam: The Musical” documentary on Prime Video the audience will get to know the efforts that go behind making a theatrical play of such a huge scale.”
Director of Mughal-e-Azam: The Musical, Feroz Abbas Khan, said, “K.Asif Sahab’s “Mughal E Azam” is etched in the collective memory of the nation. It is sacrosanct. My well-wishers believed that I was audacious, and this might be the defining mistake of my career. The reimagined stage version is a tribute to the genius of the original creators. We have retained most of the memories of the film and added a few more of our own.”
Deepesh Salgia, Creative and Strategic Vision – Mughal-e-Azam: The Musical said, “Since the inception of Home video and satellite TV, as far as Mughal-e-Azam is concerned, Shapoorji Pallonji has always partnered with Shemaroo, whether it was the B & W version or the film or later the colour version. We are happy to continue this association with the release of documentary on Mughal-e-Azam: The Musical in the 25th year of our relationship.”
Shemaroo is providing the deserved exposure to those efforts which go unnoticed behind the stage and are not seen by the audience. The overly popular Musical receives standing ovation at every new centre. Shemaroo Entertainment will soon release the making of “Mughal-e-Azam – The Musical” on other platforms as well.
Gaming
MTG gaming chief Benninghoff joins NODWIN board as esports firm primes for IPO
The Gurugram-based esports firm is pursuing a public listing, has returned to profitability and is growing revenues by 42 per cent
GURUGRAM: NODWIN Gaming is moving fast. The Gurugram-based gaming and esports company has launched a pre-IPO fundraising round, appointed UBS as lead adviser for both the round and a subsequent public listing, and landed a heavyweight board director, all in one go.
The new board member is Arnd Benninghoff, executive vice president of gaming at Stockholm-listed Modern Times Group (MTG), who has overseen the group’s strategic investments and portfolio growth since 2014. He is no stranger to building things: Benninghoff has founded and built fifteen companies, served as chief digital officer at ProSiebenSat.1 Media AG, managing director of SevenVentures, and chief executive of Holtzbrinck eLAB. He began his career as a journalist at Deutsche Presse Agentur and various TV networks, holds a Diplom-Kaufmann in business and administration from the University of Münster, and previously sat on the board of Edgeware AB.
The numbers back the ambition
NODWIN is not pitching a story without substance. The company has returned to EBITDA profitability and posted a 42 per cent year-on-year revenue surge, reaching $58.5m in the first nine months of FY2026. The pre-IPO round will combine a primary issuance to fund global expansion through organic growth and acquisitions, alongside a secondary sale to give existing shareholders some liquidity.
Akshat Rathee, co-founder and managing director of NODWIN Gaming, said Benninghoff understands “the entire lifecycle of the gaming and media ecosystem, from the boots-on-the-ground reality of building startups to the strategic complexity of managing multi-billion dollar global portfolios.”
Benninghoff, for his part, said the company “sits at the intersection of sports, entertainment, and technology, making it one of the most exciting players in the global gaming landscape today.”
A portfolio built for the global south
Founded in 2014 by Rathee and Gautam Virk, NODWIN has quietly assembled one of the more compelling esports portfolios outside the Western hemisphere. Its properties include DreamHack India and Comic Con India, and it recently acquired StarLadder, the Ukraine-based tournament organiser behind premier events in CS:GO and Dota 2. The company also serves as a long-term strategic marketing partner for the Evolution Championship Series (EVO), the world’s most prominent fighting game tournament, helping push it into new geographies.
Its geographic focus spans South Asia, Central Asia, Southeast Asia, the Middle East and Africa. Backers include Nazara Technologies, KRAFTON, Sony Group Corporation, JetSynthesys, and the founders’ investment vehicle Good Game Investments.
What comes next
With UBS running the books, a board freshly reinforced with European media and gaming expertise, and revenue heading in the right direction, NODWIN is laying the groundwork deliberately. The esports industry has burned investors before with big promises and thin margins. NODWIN’s return to profitability, combined with a real portfolio of owned intellectual properties across gaming, music and youth culture, gives it a more credible runway than most. The IPO clock is now ticking.
