Applications
Messaging Gets Smarter with Classification, Smart Notification and Backup Features for Truecaller Users
MUMBAI: Truecaller introduces three new smart updates called ‘SMS Classification’, ’Smart Notification’ and ‘Messages Backup’ to its existing Messaging Inbox feature, to enhance the SMS messaging experience for all Android users. Truecaller in its continued effort to make life easier by providing safe and efficient communication tools, has launched the new features to empower users to effectively manage their cluttered Messaging Inbox while ensuring they don’t lose out on valuable information every time they uninstall the app or change their smartphones.
SMS’s are so frequent that sometimes even important messages are treated no differently than spam-led, coupon codes or promotional updates. SMS Classification, equipped with advanced machine learning algorithms will help sort messages in 3 groups (contacts, others, spam) based on the content of the message. For instance, personal messages will be shown under the contacts tab, blocked/top spammer messages will directly land under the SPAM tab while the rest of the messages will be classified under the others category based on the content. The classification happens offline and locally on the user’s phone without any data being stored on Truecaller’s servers.
The Smart Notification feature scans through incoming SMS locally on the phone without touching Truecaller’s servers, and creates a smart card highlighting relevant data like OTP number, transaction amount or payment reminders for the users to act on. Additionally, the user will also be able to perform certain actions like recharge or pay bill straight from the smart card that appears on the notification tab by just clicking on the pay option provided.
SMS Notification converted to Smart cardThe first update will initially show smart messages from HDFC, AXIS, ICICI, CITIBANK, SBI, Bank of Baroda, PNB, BOI, Union Bank and mobile operator including Airtel, Idea, Jio and Vodafone. In line with Truecaller’s aim to provide secured tools, this feature is also designed to work completely offline and will take place only on an individual’s handset ensuring that none of the user’s transactional info or OTPs touch Truecaller servers. Users can choose to disable this update when preferred.
Applications
Canva acquires animation and AI startups Cavalry and MangoAI
The deals strengthen Canva’s push into enterprise and AI-led design workflows
AUSTRALIA: Global visual communication platform Canva has stepped up its acquisition drive, buying UK-based 2D animation platform Cavalry and US-based AI startup MangoAI to deepen its AI-powered creative stack.
Cavalry, whose tools are used by brands including Amazon, Meta, Google and Netflix, will strengthen Canva’s motion design capabilities. The deal builds on Canva’s 2024 acquisition of Affinity, which has crossed four million downloads since launch. With Cavalry, Canva now counts seven Europe-based acquisitions, underscoring its global expansion strategy.
MangoAI, an early-stage startup focused on video advertising optimisation, will integrate its reinforcement learning systems into Canva AI. The move aims to enable brands to generate personalised marketing content in real time, cutting production cycles while improving campaign performance. MangoAI co-founder Vinith Misra will join Canva as reinforcement learning lead in its research lab.
Canva co-founder and chief operating officer Cliff Obrecht said the acquisitions reflect the company’s ambition to make professional-grade creative tools more accessible without sidelining human creativity. The goal, he said, is to bring everything from vector to motion design into a single, integrated suite.
The company now reports 265 million active users, including 31 million paid subscribers, and $4 billion in annualised revenue, up 36 per cent year on year. The latest buys further position Canva against rivals such as Adobe and Apple’s Creator Studio as it pushes deeper into enterprise workflows.
Canva head of pro design marketing Liam Fisher, said AI is intended to act as a creative assistant rather than a replacement, reinforcing the primacy of craft and individual design judgement.
