Brands
Qoruz now allows brands, influencers to connect directly
MUMBAI: Marketing technology company Qoruz has added a ‘Zero Commission Network’ to its platform, which will allow brands to directly engage with micro-influencers, experts, and celebrities for their marketing campaigns. Under the network, influencers will be able to share their campaign fee with the brands on Qoruz’s platform directly thus eliminating the dependence on agents for commission-based influencer outreach.
The network will also be a host of celebrity agencies like Kwan, HC Media, and IOS India along with a vast list of verified popular celebrities among youths like Rannvijay, Karan Wahi, Hoezaay to name a few. The network holistically covers celebrities from various backgrounds such as sports, films, television, music, comedy, art and culture, and more.
Qoruz co-founder Praanesh Bhuvaneshwar said, “Major brands across the world acknowledge the value of influencer marketing and making it an important pillar of their external communication strategy. The new feature added by Qoruz will help brands plan their campaigns at the most optimal cost, using a single interface. With our approach, we are certain to become the partner of choice for more brands and their communication partners for their influencer marketing campaigns.”
Apart from cost-effective influencer discovery, quick and easy outreach, Qoruz’s proprietary AI-powered, multi-contextual engine also offers data-rich analytics about audience demographics, content and overall campaign performance. To add more credibility, Qoruz manually verifies influencers registered on its platform. Some of the well-known clients of Qoruz include PepsiCo, Future Group and MSL, Edelman.
Brands
Trump announces $300bn Texas oil refinery with Reliance, calls it the biggest in US history
First new US refinery in 50 years planned at Brownsville port with Reliance
WASHINGTON: The United States may soon see the first brand-new oil refinery built on its soil in half a century.
Donald Trump announced a proposed $300 billion refinery project in Texas, calling it a landmark moment for American energy production and jobs.
Posting on Truth Social on 10 March, Trump said the facility would be built at the Port of Brownsville and developed by a company called America First Refining, with major investment from India’s Reliance Industries.
The announcement frames the project as a centrepiece of the administration’s push for “energy dominance”, with Trump claiming it would deliver thousands of jobs and billions of dollars in economic activity to South Texas.
If realised, the plant would mark the first all-new major refinery constructed in the United States since the 1970s. In recent decades, oil companies have largely chosen to expand existing facilities rather than build new ones, citing high costs, regulatory hurdles and environmental scrutiny.
Trump described the proposed investment as the “biggest in US history”, positioning it as proof that policy changes such as streamlined permits and lower taxes are drawing large-scale energy investments back into the country.
The refinery is planned for the Port of Brownsville, a strategic Gulf Coast location that provides easy access to shipping routes and export markets.
A key partner in the project is Reliance Industries, controlled by billionaire industrialist Mukesh Ambani. The company already runs the world’s largest refining complex in Jamnagar, India, making it one of the most experienced operators in large-scale petroleum processing.
The Texas venture would mark a significant step for the group into America’s domestic refining sector, potentially strengthening industrial ties between the US and India.
The proposed refinery is being promoted as a next-generation facility capable of processing American shale oil while maintaining high environmental standards. Trump said it would be “the cleanest refinery in the world”, although the specific technologies behind that claim have not yet been detailed.
Industry observers also note that the $300 billion figure is unusually large for a refinery project, and analysts are waiting for more clarity on whether the number reflects total construction costs, long-term infrastructure investment, or broader economic impact estimates.
As of 11 March, Reliance Industries had not publicly confirmed the investment size or the structure of its involvement.
For now, the announcement has sparked equal parts excitement and curiosity in energy markets. If the plan moves from promise to pouring concrete, the refinery could reshape the Gulf Coast energy landscape, and reopen a chapter in American refining that has been quiet for nearly fifty years.
