e-commerce
Snapdeal offers new age gifts on Valentine’s Day store
MUMBAI: Snapdeal has announced the launch of its especially curated Valentine’s Day store on its platform to let users pick gifts for spouses, parents, children, and pets. The store allows users to buy gifts by gender or budget to make gift shopping less confusing and more convenient.
The store has a huge selection of traditional valentines’ day favourite gifts like roses, chocolates, soft toys, candles, photo frames, cards, couple Tshirt combos, and heart-shaped accessories.
It also has a specially curated new-age items that couples can enjoy together. These include drinking games, travel, and entertainment-related e-gift cards, streaming devices, gaming accessories.
There is a great variety of thoughtful gift items under 199 including rings, handbags and clutches, pendant sets, dresses, mugs, selfie sticks, makeup, nail polish and romantic books.
It also has a huge selection of fashion items to help users dress up for the occasion. The store has a variety of cute pet accessories including beds, clothes, toys, colourful cages and bathing kits.
The store has a range of over 10,000 products at up to 80 per cent discount across all categories. SBI debit card users will get an additional 10 per cent instant discount.
e-commerce
Instamart and Duolingo launch street spell check campaign for Instaprint
Duo the owl fixes signboard typos across cities to showcase instant printing.
MUMBAI: If spelling mistakes had a sworn enemy, it might just be a bright green owl with a printer. Instamart has teamed up with language learning platform Duolingo for a quirky nationwide campaign that turns everyday spelling errors into a public spectacle while promoting its instant printing service, InstaPrint. The playful activation takes aim at the many misspelled shop boards and public signs scattered across Indian streets. From “saloons” that promise haircuts rather than drinks to menus and posters peppered with punctuation mishaps, the campaign sends Duolingo’s mascot Duo on a mission to restore linguistic order.
Armed with Instamart’s instant printing feature, Duo prints corrected versions of the mistakes on the spot and pastes them over the originals. The result is a series of humorous street interventions that have quickly begun circulating on social media.
Photos and videos of the grammar correcting owl have been widely shared online, with amused users reacting to the unexpected spell check patrol. One user joked, “Ab ayega na maza bhidu,” capturing the internet’s delight at the unusual campaign.
Behind the humour lies a practical message. The activation is designed to showcase the capabilities of Instaprint, Instamart’s printing service that allows users to print documents and posters almost instantly.
The company says the feature is meant for everyday needs such as printing resumes, visa documents or last minute posters without the usual scramble to locate a print shop.
Instamart introduced Instaprint in 2025 across select metropolitan cities including Bengaluru, Mumbai and Delhi. The service allows users to order printed materials directly through the platform, extending the quick commerce model beyond groceries and household essentials.
By combining Duolingo’s famously persistent owl with India’s street level spelling quirks, the campaign taps into the internet’s long running fascination with grammar mistakes while demonstrating a real world use case for instant printing.
After all, in a world full of typos, sometimes what you really need is a quick printer and a very determined language teacher.
