MAM
Brands ace creative-asana on Yoga Day 2019
MUMBAI: The world was gripped in the celebrations of the International Yoga Day on 21 June, with top world leaders and citizens across the globe performing the ancient Indian art of physical, mental, spiritual practices. The brands online also stretched some creative muscles and came up with interesting social media designs to mark the day. Have a look!
Bajaj Allianz
Bauli India
Castrol India
A healthier lifestyle for truckers in India through #TruckAasana this #WorldYogaDay! Check out #TruckAasana designed for them to do prior to a trip by @yogainstmumbai pic.twitter.com/oB2G99fe3B
— Castrol India (@Castrol_India) June 21, 2018
Eicher Trucks and Buses
Faasos
Wrap be so loaded, it can barely walk. As for yoga, that's for your mouth.#InternationalYogaDay2018 #InternationalDayofYoga pic.twitter.com/wOUoRGOXYk
— FAASOS (@faasos) June 21, 2018
Kotak Mutual Fund
Motorola India
On this #WorldMusicDay #WorldYogaDay and #WorldSelfie day, we’re celebrating all three in style! All you need to do is send us your quirky yoga selfies and we’ll give the best photos a musical surprise! So what are you waiting for? #MusicToMyYogafie (T&C https://t.co/JAaJxnXKe2) pic.twitter.com/srxRdmnSea
— Motorola India (@motorolaindia) June 21, 2018
Red FM
Sony LIV
Celebrate World Yoga Day and begin your fitness journey with LIV FIT. To get help from the best in business, click here: https://t.co/pw5Nf98xdG #WeLIVtoEntertain #YogaDay #InternationalYogaDay #FitnessJourney #FitnessMotivation #LIVFit pic.twitter.com/JeVyvlVxcL
— SonyLIV (@SonyLIV) June 21, 2018
Tata Motors
Yamaha Motor India
This is how we rev it! Our Yamaha bikes make sure we get our daily dose of yoga. #WorldYogaDay #Yoga #Fz #R15 #R3 #YesYamaha pic.twitter.com/9M8jHE3crv
— Yamaha Motor India (@India_Yamaha) June 21, 2018
YES Bank
Brands
Sony Pictures Networks India names Shruti Aneja as lead – agency partnerships & key network initiatives
Aneja takes charge to deepen agency ties and boost revenue across Spni channels
MUMBAI: Sony Pictures Networks India has appointed Shruti Aneja as lead – agency partnerships, signalling a fresh focus on closer collaboration with advertising agencies and a sharper push for revenue growth across its channel portfolio.
In her new role, Aneja will chart strategic engagement with agencies, unlock new revenue streams, and nurture long-term partnerships. Her mission includes driving sales performance, adding value for clients, and delivering inventive solutions for advertisers — cementing Spni’s position as a preferred media partner.
Aneja brings over 12 years of experience with Spni, having risen through the ranks from manager to associate vice president. She has led high-performing sales teams across key clusters including sony hindi gec, free-to-air channels, and english entertainment channels like pix, axn and bbc earth.
Her track record includes driving integrated ad sales for popular shows such as Celebrity MasterChef, Indian Idol and Superstar Singer, pioneering first-time brand integrations, and repositioning channels for maximum impact in both urban and rural markets.
Aneja’s approach combines content-first thinking with solution-led selling, focusing on empathy, insight and storytelling that resonates with audiences and brands alike. Colleagues praise her knack for building trust with agencies and clients while spotting innovative ways to convert ideas into revenue.
With this appointment, Spni aims to strengthen its agency relationships and continue delivering compelling advertising solutions that combine creativity with performance.
