MAM
Dentsu India appoints Krishna Mani as executive creative director – South
MUMBAI: Dentsu India, the brand solutions agency from the house of Dentsu Aegis Network, has appointed Krishna Mani as executive creative director – south. He will be based out of the agency’s Bangalore office and will report to Dentsu India chief creative officer Malvika Mehra.
Previously, Krishna worked with Ogilvy Delhi as group creative director, where he handled some of the biggest brands in the country including Sprite, KFC, Voltas, Honda, Philips, Pizza Hut, and Dabur. With over 16 years of experience, which involves many accolades including Cannes Lions nominations, Krishna is all set to lead the agency’s creative mandate for its south operations.
Talking about Krishna’s appointment, Dentsu India chief creative officer Malvika Mehra said, “Good work is mostly the outcome of happy accidents – good clients colliding with good talent. Add a new location to the mix and one usually lands a winning combo. I’m glad to have managed to lure Krishna from ‘saddi Dilli’ to ‘namma Bengaluru’. Krishna has done some amazing work in the past and with the exciting roster of clients in our offices across South – Bangalore, Chennai, and Cochin, I am really looking forward to us creating some magical, new-age work together. With my time divided between the Mumbai and South offices, I can see many delightful evenings spent on the lawns of the Bangalore Club with our teams, cracking ideas that make our clients and Dentsu India famous.”
Commenting on his joining, Krishna said, “When you have been in one place for 16 odd years, it’s not easy to leave. A nudge just doesn’t do, you need something way more exciting, more magnetic. That was what Malvika’s call for Dentsu India was for me. When she said there was a great opportunity to create something new, build something special, I was tempted. When she said it’s about leading the agency in the south markets, I was very interested. (Especially now when regional insights are becoming more and more important). When she said the clients are a mix of strong brands and bubbling start-ups, I was finally hooked. Add to this the support of the huge Dentsu Aegis Network; and yes, the weather of Bangalore. I was totally onboard. I have always had a vision of creating media agnostic communication, and today there’s no better place to begin doing that than Dentsu India Bangalore.”
MAM
Kalyan Jewellers launches Nimah Collection campaign
New temple-inspired jewellery range stars Sreeleela and Kalyani Priyadarshan.
MUMBAI: Kalyan Jewellers has given temple jewellery a cinematic glow-up and this time, it’s sparkling with star power and storytelling. The leading jewellery brand has unveiled a new campaign for its Nimah Collection, directed by acclaimed filmmaker Priyadarshan and featuring brand ambassadors Sreeleela and Kalyani Priyadarshan. Built around the powerful idea of “A Legacy You Wear”, the campaign presents a cinematic celebration of India’s rich temple jewellery traditions, positioning them as timeless expressions of identity, strength, and artistry.
The film brings mythology and classical performance together in a fresh narrative. Sreeleela’s character embodies strength and discipline, moving from archery to classical dance, with bold temple jewellery accentuating her power. In contrast, Kalyani Priyadarshan’s portrayal explores introspection and creativity through music and writing, highlighted by finer detailing and understated elegance. Together, the two personas showcase the Nimah collection as heritage jewellery that remains relevant across generations.
The Nimah range draws inspiration from South Indian temple jewellery and features intricate Nakashi (hand-carved) work. It includes statement bridal necklaces and haarams, temple-inspired chokers, earrings, jhumkas, rings, and chains perfect for both bridal and festive occasions.
Every piece in the collection comes with Kalyan Jewellers’ trusted 4-Level Assurance Certificate, guaranteeing purity, free lifetime maintenance, and transparent buy-back policies.
The campaign is now live across digital platforms, and the Nimah collection is available at Kalyan Jewellers showrooms nationwide.
In a market often crowded with glitter, Kalyan Jewellers has chosen to shine through meaningful storytelling. With “A Legacy You Wear,” the brand reminds us that the most beautiful jewellery doesn’t just adorn, it carries stories, culture, and timeless elegance forward.
