iWorld
VMate to incubate 1 lakh video creators from Bihar
MUMBAI: VMate, a trending short video platform, organized a 3-day bus tour for creators meet in Bihar covering Muzzafarpur & Patna to announce its focus on the state for incubating around 1 lakh talented video creators. During the creators meet, the top 12 VMate creators who are earning more than INR 1 lakh a month were invited from all over India. They delivered power-packed live performances and shared the benefits of VMate platform with the audience, like getting fame, learning new skills, earning money and others.
The meetup opportunity was lapped up by the fans who met their favorite creators in person and learned the tricks of the craft from them. These fans also got the opportunity to win goodies, earphones, smartphones, etc. through a Lucky-draw activity organized in the event.
Also, the top 10 winners of the VMate 'Roshan Karo India' campaign were felicitated who had won a car, bike, TV's and other exciting gifts. Among the winners of 'Roshan Karo India', Ms. Sangeeta Navik, a typical housewife from a rural background and the winner of the grand prize -a Maruti Suzuki Alto was present during the creator's meet. Her story inspired many in the audience to become a creator on VMate.
One of the top creators, named Ms. Anju Singh addressed the audience and shared her journey on VMate. Anju said "I had a love marriage and our families didn’t support us; we were living in Mumbai at a meagre salary of INR 15,000 but VMate has changed our life beyond expectations. From living under a broken roof to earning INR 1.5 lakhs a month has turned our fortunes and I am grateful to VMate for this opportunity.”
Ms. Komal Singh – a popular VMate video creator from Bihar said, “VMate actually helped me to earn name, fame, and money by doing what I love the most, that is dancing to Bhojpuri songs. Initially, my family members were bit reluctant and being a married woman, it was not easy. But with time and dedication, everything fell in place. People now recognize me and I am able to support my family financially also.”
With its focus on Bihar, VMate has allotted a fund of INR 1 cr. for the people of the state and aims to provide free training in video-making skills to one lakh content creators. Utilizing their newfound skills, creators can then participate in VMate campaigns to earn money and also win rewards such as a car, bike, mobiles, etc. Over 1 lakh people across India have already won rewards on this platform.
The trending short video platform also plans to launch its free online VMate academy shortly. At the academy, people across India can learn the art of video making. VMate academy will help the aspiring creators to realize their talent and earning potential.
iWorld
Subedaar puts Indian original cinema on the global map with record-breaking Prime Video debut
MUMBAI: Prime Video has a runaway hit on its hands. Subedaar, the gritty action drama starring Anil Kapoor, has stormed to become the most-watched Indian original movie on the platform in its opening weekend, cracking the Top 10 across 31 countries and landing in 91 per cent of India’s pin codes within days of its March 5 premiere.
The film, a visceral, emotionally-charged story of a retired soldier, Subedaar Arjun Maurya, wrestling with civilian life amid crime and corruption, has struck a nerve. Directed by Suresh Triveni and co-starring Radhikka Madan, Mona Singh, Saurabh Shukla, Aditya Rawal, Faisal Malik, and Khushboo Sundar, the film is already being hailed as a showcase for what Indian original storytelling can achieve on the world stage.
“Subedaar’s success is a reflection of the growing scale and global resonance of Indian storytelling,” said Nikhil Madhok, director and head of originals at Prime Video India. “The film’s emotional narrative, its rooted portrayal of a soldier confronting his toughest battles beyond the battlefield, has struck a chord. Anil Kapoor delivers an acting masterclass, while Suresh Triveni’s solid direction and great performances from the ensemble cast have resulted in love and appreciation from customers across the world.”
Kapoor, 62, has been here before, but rarely at this altitude. Written by Triveni and Prajwal Chandrashekar, with dialogues by Triveni, Saurabh Dwivedi, and Chandrashekar, the film is a production by Opening Image Films in association with Anil Kapoor Film & Communication Network (AKFCN), produced by Vikram Malhotra, Kapoor, and Triveni.
Subedaar streams exclusively on Prime Video in Hindi, Tamil, and Telugu across India, and in over 240 countries and territories worldwide.
For Prime Video, the numbers tell the real story: one weekend, one film, a global footprint, and a very loud signal that Indian original cinema is no longer just travelling well. It’s arriving.
