MAM
Five Likee Features Every New Likeer Must Explore
Pioneering short video platform Likee, launched in 2017 by Singapore-based Bigo Technology Pte Ltd. is continuously marching ahead with its innovative feature offerings. A top short video platform, Likee has registered a high number of downloads in India as well as abroad amid the cut-throat competition in the sphere. A sprawling user base is proof of the increasing popularity of the platform. Easy navigation, swipe, and smooth browsing have been instrumental in Likee’s success. Likee enhances short video making experience with dramatic filters and interactive user-interface.
While there are multiple reasons that make Likee one of the most preferred apps, here are five differentiating features that every new user must know.
Swipe to navigate: Anyone can easily use Likee with its helpful navigation. User can continue to swipe up for non-stop browsing of user videos. They can swipe right to directly open sections such as popular videos, Follow, nearby videos, live chat.
Omnichannel login: One can create a Likee account by entering their existing credentials on Google, Facebook, and Instagram. The feature of Omnichannel login availability saves a lot of time and effort required to set up and manage a separate account. A Likee account can also be linked to other social media accounts easily.
Language selection: Languages help in connecting like-minded people. A key characteristic of the Likee app is its availability in the local languages of India. Starting from 15 local Indian languages, Likee is available in international languages like Portuguese, Brazilian, Arabic, Indonesian and more.
Nearby video: One of the unique features of the Likee app is its nearby video option. With this feature, users can view videos that are being created around their location. The nearby option lets users connect with fellow Likeers in close vicinity and get inspired by their talent.
Hashtag searches: Hashtags have made browsing easy on every social media platform. Likee has made use of this feature to attract more and more user engagement while helping users consume niche content. The hashtag based videos get instantly popular on Likee, garnering millions of views and eventually going viral on other social media channels also.
Millions of users are already enjoying the Likee experience, which enables them to showcase their talent and skills. Likee is also actively involved in promoting hashtags with several Bollywood inspired challenges. When the majority of online users end up falling in love with apps that make browsing easy, hassle-free and fun, Likee’s score in the category is praiseworthy. With interactive look and feel, amazing user interface design, ease of usage and productivity, Likee is effortlessly ruling the hearts of online app users. Existing features of Likee have been successfully inspiring millions to make videos, since the inception of the platform. On the other hand, the widening new user base on the platform is calling for the inclusion of more engaging features in the near future.
Brands
Wipro hires 7,500 freshers, withholds FY27 hiring outlook
Profit rises to Rs 3,522 crore, Rs 15,000 crore buyback announced.
MUMBAI- Hiring may be on, but visibility is off, Wipro is adding talent even as it pauses the crystal ball. The company hired 7,500 freshers in FY26 but stopped short of offering any hiring outlook for FY27, underscoring the uncertainty gripping the IT services sector as it pivots towards an AI-led operating model.
The disclosure came alongside its fourth-quarter earnings, where management flagged volatile demand conditions and refrained from committing to future workforce expansion. Chief human resources officer Saurabh Govil noted that over 3,000 of the total hires were onboarded in the March quarter alone, signalling continued intake despite a lack of clarity on deployment pipelines.
This divergence active hiring without forward guidance reflects a broader industry pattern where talent acquisition continues even as deal conversions remain uneven and client spending cycles stretch. Wipro expects its IT services revenue for the June quarter to range between a decline of 2 per cent and flat growth sequentially in constant currency terms, reinforcing near-term caution.
Chief executive officer Srini Pallia pointed to artificial intelligence as both a disruptor and an opportunity. He said evolving client priorities are pushing the company towards outcome-driven engagements, with Wipro increasingly focusing on a services-as-software model through its AI Native Business and Platforms unit. The shift marks a structural change from traditional headcount-led growth to AI-enabled delivery frameworks.
The company has already committed over $1 billion to its AI ecosystem, with investors closely watching how these investments translate into revenue. For now, the numbers present a mixed picture. Net profit rose sequentially to Rs 3,522 crore, while revenue grew 3 per cent to Rs 24,236 crore. However, core IT services performance remained under pressure, with full-year revenue declining 0.3 per cent in dollar terms and 1.6 per cent in constant currency.
Large deal bookings offered a counterpoint, rising 45.4 per cent year-on-year to $7.8 billion, highlighting a widening gap between deal wins and actual revenue realisation. On a quarterly basis, IT services revenue slipped 1.2 per cent sequentially, signalling continued softness in execution.
Margins, however, told a more optimistic story. Operating margins expanded to 17.3 per cent in the fourth quarter, up from 14.8 per cent in the previous quarter, reflecting improved cost discipline. That said, the company cautioned that upcoming wage hikes and the ramp-up of large deals could exert pressure going forward.
Attrition stood at 13.8 per cent in the March quarter, indicating stabilisation after periods of elevated churn. Alongside its earnings, Wipro also announced a Rs 15,000 crore share buyback, reinforcing its focus on shareholder returns, with a payout ratio of 88 per cent over the past three years.
Taken together, the numbers capture a company in transition investing in AI, maintaining hiring momentum, but navigating a demand environment where growth is uneven and visibility remains limited.
