Brands
Starbucks & New Era launch a new collection in India
Mumbai: Starbucks teams up with international street and lifestyle brand New Era to launch a limited-edition Starbucks x New Era collection in select stores across India. Celebrating individuality, style and coffee, this collaboration blends two cultures to bring out bold attitudes and unique stories, elevating the daily cup of coffee into a moment of fashionable self-expression.
Inspired by Starbucks and New Era’s shared values of individuality and authenticity, this designer collection combines sophistication with spontaneity. With sleek monogram designs, the vibrant lineup of Starbucks drinkware and lifestyle merchandise encourages customers to express their unique style with confidence.
Starting on 13 August for a limited time, the collection will be available at select Starbucks stores in India, while supplies last.
Uniting New Era’s buzzing streetwear style with Starbucks mission to forge genuine human connections, the Starbucks x New Era collection provides a platform for sharing, amplifying and celebrating each individual’s unique story.
Coffee and fashion lovers in India can deck out in three classic merchandise options while sipping their coffee in style. With its timeless and sleek design in neutral earth tones, khaki and black, this collection boosts self-confidence and infuses positivity, bringing fresh energy to streetwear lovers and creating moments of delight in their everyday lives.
Fans and fashion lovers can look forward to this limited-edition collection, starting at Rs 2500.
Brands
Burda Media sells BurdaLuxury to Jaipur Capital in Southeast Asia push
Deal hands regional media portfolio to Singapore investor eyeing luxury growth
MUMBAI: Burda Media has agreed to sell its Southeast Asia-focused business, BurdaLuxury, to Jaipur Capital, marking a strategic shift for both companies as they double down on their respective growth priorities.
The deal will see Jaipur Capital acquire BurdaLuxury’s media operations across Thailand, India, Singapore, Malaysia and Hong Kong. The portfolio spans content marketing and media brands in travel, luxury and aviation, giving the investor a ready-made regional footprint and a sizeable audience base.
Jaipur Capital plans to build on this foundation to create a premium media network in Southeast Asia, blending high-end editorial with scalable digital platforms. As part of the transaction, all BurdaLuxury employees, including its management team, will move to the new owner, ensuring continuity as the business enters its next phase.
For Burda Media, the sale is part of a broader strategy to sharpen its focus on core European markets while scaling investments in digital-first opportunities. The company will, however, maintain its interest in the region through Burda Principal Investments, its global growth capital arm.
“This transaction reflects our commitment to sharpening our international focus while ensuring that BurdaLuxury continues to thrive in Southeast Asia,” said Burda Media CEO Jan Wachtel, adding that Jaipur Capital recognises the strength of the brands and teams involved.
Jaipur Capital, meanwhile, is betting big on the region’s appetite for premium content. “This acquisition significantly strengthens our premium content ecosystem,” said Jaipur Capital director Vikas Johari. He highlighted the business’s strong digital tilt, with 46 per cent of revenues coming from online channels, alongside a diversified presence across five markets.
The numbers tell a compelling story. BurdaLuxury clocks 48 million annual page views and reaches more than 40 million followers on social media, with no single market contributing over a quarter of total revenues. Jaipur Capital now aims to expand these brands further into Indonesia, Vietnam and the Philippines, while also exploring opportunities in the Middle East, including the UAE and Saudi Arabia.
With this deal, Burda Media trims its global footprint to focus on depth over breadth, while Jaipur Capital steps onto a bigger stage in the premium content space. If execution matches ambition, this could be a defining chapter for luxury media in the region.
