iWorld
Bhooshan’s Junior hires Prakash Nair as vice-president, sales & marketing
MUMBAI: Children’s entertainment and animation studio Bhooshan’s Junior has announced the appointment of Prakash Nair as its vice-president of sales and marketing. With over 25 years of experience in the media and entertainment industry, Nair brings a wealth of expertise to drive the company towards new milestones.
Nair’s extensive background spans content creation, brand building, licensing and distribution, digital marketing, and strategic business development. He is recognised for his deep understanding of youth trends, celebrity relations, and innovative approaches to content strategy. His leadership is expected to bolster Bhooshan’s Junior’s footprint in the rapidly evolving entertainment sector.
Previously, Nair served as vice president at Offbeet Studios, where he spearheaded strategic content production initiatives. He also held key positions at MTV India, where he played a pivotal role in the successful repositioning of the brand beyond music and television, contributing to record-breaking viewership and revenue growth. His other notable roles include content head at Shamir Tandon’s Music Boutique and head of Zelador Talent Management.
Throughout his career, Nair has been involved in high-profile projects, including Cannes award-winning campaigns, branded content for major platforms, and marketing initiatives for blockbuster films like Zindagi Na Milegi Dobara and Don 2. His creative generalist mindset and negotiation expertise have consistently delivered innovative results.
A graduate of Mumbai University with a degree in economics, Nair was actively involved in the organisation of the university’s renowned Aakarshan festival. He is also an alumnus of Our Lady of Perpetual Succour High School in Chembur.
iWorld
Subedaar puts Indian original cinema on the global map with record-breaking Prime Video debut
MUMBAI: Prime Video has a runaway hit on its hands. Subedaar, the gritty action drama starring Anil Kapoor, has stormed to become the most-watched Indian original movie on the platform in its opening weekend, cracking the Top 10 across 31 countries and landing in 91 per cent of India’s pin codes within days of its March 5 premiere.
The film, a visceral, emotionally-charged story of a retired soldier, Subedaar Arjun Maurya, wrestling with civilian life amid crime and corruption, has struck a nerve. Directed by Suresh Triveni and co-starring Radhikka Madan, Mona Singh, Saurabh Shukla, Aditya Rawal, Faisal Malik, and Khushboo Sundar, the film is already being hailed as a showcase for what Indian original storytelling can achieve on the world stage.
“Subedaar’s success is a reflection of the growing scale and global resonance of Indian storytelling,” said Nikhil Madhok, director and head of originals at Prime Video India. “The film’s emotional narrative, its rooted portrayal of a soldier confronting his toughest battles beyond the battlefield, has struck a chord. Anil Kapoor delivers an acting masterclass, while Suresh Triveni’s solid direction and great performances from the ensemble cast have resulted in love and appreciation from customers across the world.”
Kapoor, 62, has been here before, but rarely at this altitude. Written by Triveni and Prajwal Chandrashekar, with dialogues by Triveni, Saurabh Dwivedi, and Chandrashekar, the film is a production by Opening Image Films in association with Anil Kapoor Film & Communication Network (AKFCN), produced by Vikram Malhotra, Kapoor, and Triveni.
Subedaar streams exclusively on Prime Video in Hindi, Tamil, and Telugu across India, and in over 240 countries and territories worldwide.
For Prime Video, the numbers tell the real story: one weekend, one film, a global footprint, and a very loud signal that Indian original cinema is no longer just travelling well. It’s arriving.
