MAM
Sarovar Hotels welcomes Nitika Khanna as director of marketing & communications
MUMBAI: In a move that underscores its commitment to building a powerhouse leadership team, Sarovar Hotels has appointed Nitika Khanna as its new director of marketing & communications. With a reputation for crafting compelling brand narratives and a proven track record in strategic partnerships and digital marketing, Khanna is set to amplify Sarovar’s brand presence and customer engagement.
A seasoned professional with rich industry experience, Khanna has played a pivotal role in shaping the marketing trajectories of Yatra, Fcb Ulka, Euro Rscg, UTV, and Org-Marg. Her expertise in brand positioning and communications will be instrumental in fortifying Sarovar Hotels’ market leadership while expanding its outreach and engagement strategies.
With Sarovar Hotels expanding its footprint across India, Nepal, and Africa, Khanna steps into her new role at a critical juncture. Her appointment is part of the group’s strategic push to elevate its branding, digital presence, and customer engagement initiatives.
Sarovar Hotels SVP – commercial Akshay Thusoo expressed enthusiasm about the appointment, stating, “We are delighted to welcome Nitika to Sarovar Hotels. Her extensive leadership in marketing and communications will be instrumental in shaping our brand’s growth story, strengthening stakeholder relations, and elevating our presence in the highly competitive hospitality sector. We look forward to her contributions.”
Khanna’s marketing prowess and innovation-driven approach position her perfectly to lead Sarovar’s branding initiatives, reinforcing the company’s commitment to excellence and industry-leading hospitality.
Brands
Primus Partners appoints Akasa Air co-founder Neelu Khatri as independent director
Veteran aviation and defence professional joins as independent director
NEW DELHI: Primus Partners has appointed Neelu Khatri, a founding member of Akasa Air, as an independent director, strengthening the consulting firm’s board as it prepares for its next phase of growth.
Khatri brings more than three decades of experience across defence, aviation, aerospace technology and consulting. She was part of the core team that helped build Akasa Air from concept to launch, contributing to what has been widely described as one of the fastest airline scale ups in recent aviation history.
At Primus Partners, she will provide strategic guidance on corporate governance and help steer the firm’s long term growth plans. Her experience of building a start up into a full scale organisation is expected to support the consulting firm as it expands its footprint.
Primus Partners co-founder and chairperson Davinder Sandhu, said the appointment brings valuable expertise to the board. “Neelu’s journey across defence, aviation and consulting brings a rare blend of operational insight and strategic thinking. Her experience in rapidly scaling Akasa Air will be invaluable as we continue to grow while maintaining a strong focus on corporate governance,” he said.
Primus Partners, an India headquartered management consulting and solutions firm, has emphasised governance and board oversight since its early days. The company has also taken an unconventional approach by inviting its Gen Z employees to attend board meetings so that younger perspectives can contribute to discussions.
Speaking on her appointment, Khatri said the consulting sector is entering a transformative period shaped by emerging technologies. “The industry is evolving rapidly with the rise of AI. This is an exciting moment for an Indian origin consulting firm like Primus Partners to expand its product offerings and strengthen its presence globally,” she said.
She added that as the firm pursues ambitious expansion plans, her focus will be on ensuring strong governance frameworks and effective risk management as the organisation scales.
