Brands
Fabelle crafts personalised Rakhi chocolates using AI for siblings
MUMBAI: Why gift socks or a last-minute card, when you can gift nostalgia, inside jokes, and a sprinkle of AI wrapped in chocolate? This Raksha Bandhan, Fabelle Exquisite Chocolates, the luxury brand from ITC Ltd., is out to rescue brothers from the tyranny of generic gifting. Enter #WorthTheOne, a personalised chocolate experience that blends tech, taste, and tender sibling chaos into one deliciously curated box.
Every year, brothers scramble for something anything that says “I care” without screaming “I forgot.” But Fabelle’s new offering changes the game by transforming the bond between siblings into an edible, handcrafted, AI-curated keepsake.
Here’s how it works: head to the worththeone.com website and take a fun, slightly nosey sibling compatibility test. Based on your answers covering everything from who’s the overachiever to who hogs the remote, an AI engine analyses your emotional dynamics, quirks, rivalries, and affections. This data is then used to customise a box of luxury truffles that reflect your sibling equation.
And this isn’t your average Rakhi chocolate box. Each #WorthTheOne box features 20 bespoke truffles in five unique flavours, all handcrafted by ITC’s Master Chocolatiers using cocoa sourced from across the globe. From the nostalgia-drenched Saffron Rasmalai Truffle to the exotic Ruby Hazelnut Gianduja, every flavour represents a different layer of the sibling bond sweet, spicy, dramatic, and heartwarming.
“No two boxes are the same,” says ITC Foods vice president and head of marketing for chocolates, coffee and confectionary Anuj Bansal. “This is not just a gift; it’s an experience. We’re using AI to convert memories, quirks, and emotional textures into something luxurious, handcrafted, and deeply personal.”
Even the packaging gets the personalised treatment. Every box comes tailored with the sibling’s names and relationship traits subtly worked into the design. The result? A gift that doesn’t just sit on a shelf, it tells a story.
Fabelle has consistently positioned itself at the intersection of craft, luxury, and emotion. With #WorthTheOne, it’s doubling down on its philosophy by bringing storytelling and technology into the confectionary fold.
From the moment the AI curates the flavours to the time the first bite takes you back to a shared childhood prank, #WorthTheOne is built to make your sibling say, “Okay, fine, you’re my favourite this year.”
As Rakhi traditions get a gourmet upgrade, Fabelle proves once again that chocolate isn’t just sweet, it’s smart, stylish, and deeply sentimental.
Brands
LTTS CDO Narayanan Ramanathan steps down
Resignation effective 19 February, company cites personal reasons
CHENNAI: L&T Technology Services Limited announced the resignation of its chief delivery officer and senior management personnel Narayanan Ramanathan, marking a key leadership exit at the engineering services firm.
Ramanathan stepped down from his role, effective at the close of business on 19 February 2026, citing personal reasons. The company accepted the resignation the same day and duly filed all regulatory disclosures related to his cessation.
Based in Chennai, Ramanathan led LTTS’s Digital Products and Manufacturing Services (DPMS) business as a P&L head, overseeing multi-million-dollar operations and large-scale digital transformation programmes. His mandate covered Industry X.0, the Internet of Things, operational technology cybersecurity, robotics, cobots, digital twins, analytics and artificial intelligence.
He joined LTTS in 2018 and spent nearly eight years at the firm, holding several leadership roles before becoming chief delivery officer in November 2024. During his tenure, he worked closely with global capability centres to execute engineering-led digital strategies for international clients.
A technology industry veteran with over 27 years of experience, Ramanathan previously held senior leadership roles at Tech Mahindra, where he served as vice president and global head for connected engineering and analytics, and earlier led integrated engineering solutions across APAC and MEAI markets.
Ramanathan is also the first recipient of the International Galileo Master Award from the European Space Agency. LTTS said there is no additional information to disclose regarding board relationships following his resignation.
