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TV9 Festival strikes a high note with Shaan, Sachet–Parampara in Delhi

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MUMBAI: When beats meet bhajans and pop collides with pujo, you know Delhi’s in for a spectacle. The third edition of the TV9 festival of India promises to be bigger, brighter and louder, bringing together music, culture, food and fashion in a five-day carnival at the Major Dhyan Chand National Stadium from 28 September to 2 October 2025.

TV9 Network, which has seen huge success with the past two editions, is upping the tempo this year with star-studded concerts, celebrity DJs, dazzling dandiya nights and Delhi’s tallest Durga Puja pandal. “With the grand success of the last two editions, we are raising the bar this year. The festival reflects the spirit of India: culture, tradition, festivity and modernity,” said TV9 Network, COO, K Vikram.

Headlining the line-up are Bollywood favourites Sachet–Parampara and Shaan. The duo, known for chartbusters like Bekhayali, Maiyya Mainu and Raanjhan, will perform on opening night, 28 September, while Shaan, the golden voice behind classics such as Chand Sifarish and Woh Pehli Baar takes the stage on 1 October.

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But the music doesn’t stop there. Dandiya nights will keep the floor alive with a Bollywood-meets-Garba twist: DJ Sahil Gulati spins on 29 September, DJ D’ark on 30 September, and a top international DJ closes the celebrations on 2 October. Add to that day-long live acts ranging from folk and fusion to indie beats, and you’ve got a non-stop sonic feast.

The festival, however, is not just about music. A sprawling lifestyle expo will showcase everything from handicrafts and home décor to fashion, beauty, tech and jewellery, alongside international stalls. Foodies can eat their way across the country with delicacies from Kashmir to Kanyakumari, while workshops, contests and art corners keep younger visitors entertained.

At its spiritual heart lies the awe-inspiring Durga Puja celebrations, with rituals, décor and a towering pandal that promises to be a visual and devotional centrepiece.

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With something for everyone, whether you’re a shopaholic, a foodie, a culture buff or just chasing a great night out, the TV9 Festival of India is shaping up to be the capital’s biggest festive bash. Tickets for concerts and dandiya nights are available on Bookmyshow, while the lifestyle expo is free to attend daily from 10 am to 6 pm.

 

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Rohini Laya Venkateswaran named executive director at Gillette India

P&G veteran with two decades of experience steps into leadership role

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Rohini Laya Venkateswaran

NEW DELHI: Rohini Laya Venkateswaran has been appointed executive director at Gillette India Pvt. Ltd., bringing with her more than two decades of experience across sales, strategy and brand leadership within the consumer goods sector. In her new role, she will help steer the company’s strategic direction and growth while strengthening its footprint in the grooming and personal care category.

Venkateswaran joins the board after a long career at Procter & Gamble, where she spent nearly 21 years shaping sales strategy, building brands and driving market expansion across India and international markets.

Most recently, she served as chief sales officer for India at P&G. Prior to that, she was vice president and country manager for east gulf markets, overseeing operations in Kuwait, Oman, Bahrain and Qatar while also guiding sales strategy across the Gulf region, including the UAE.

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Earlier in her career, she led sales strategy and planning for India while serving as marketing leader for brands such as Olay and Old Spice. During this stint, she focused on reshaping go-to-market channels and building awareness through digital, social and influencer-led campaigns to drive growth.

Her journey at P&G also included roles such as director sales strategy and planning leader India, associate director modern retail and ecommerce, regional manager for Delhi and Rajasthan, and several key account and trade marketing roles across the country. She also spent time in the United States working on the P&G Walmart international team, collaborating on global retail initiatives.

Venkateswaran holds an MBA in marketing from SP Jain Institute of Management and Research and a bachelor’s degree in mechanical engineering from RV College of Engineering.

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With her mix of sales acumen, brand-building experience and global exposure, Venkateswaran’s appointment signals a sharpened focus on growth and market leadership for Gillette India.

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