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Nippon TV bets on female-driven crime and comedy for global conquest
CANNES: Japan’s Nippon TV is rolling the dice on two female-fronted scripted formats as it muscles into the lucrative international content market ahead of Mipcom 2025.
The broadcaster unveiled Murderous Encounter, a dark romantic thriller about journalists investigating serial killings, and The Reluctant Preacher, a sharp comedy following an unmotivated teacher’s transformation. Both feature strong female protagonists battling personal demons whilst tackling crime and injustice.
“We are confident that these stories can be successfully localised, captivating audiences in any market,” said Nippon TV head of international sales, content business and distribution Sayako Aoki.
The Japanese giant is riding high on format success. Its drama Mother holds the record for most adaptations of an Asian series globally, with local versions spanning 11 countries from Turkey to Saudi Arabia. Nearly 90 per cent of Nippon TV’s content intellectual property is owned in-house, giving it hefty margins on international sales.
Murderous Encounter follows two journalists whose professional rivalry turns romantic whilst investigating the Horus Eye Murders. As their relationship deepens, suspicion mounts that one might be the serial killer they’re hunting. The producers behind hits My Lover’s Secret and Your Turn to Kill are banking on their signature twist-heavy storytelling to hook global audiences.
The Reluctant Preacher centres on a demotivated teacher assigned to a problem class who unexpectedly becomes a passionate educator delivering bold sermons. The comedy-drama ranked number one in its Japanese time slot among children and second among teenagers. Netflix has already snapped up global streaming rights.
Both series have clocked over 2 million views on advertising-supported video platforms, signalling strong domestic appetite. The move underscores Japanese broadcasters’ growing confidence in exporting homegrown content as global streaming wars intensify demand for fresh formats.
Nippon TV’s aggressive international push includes launching Gyokuro Studio for unscripted formats and establishing a Los Angeles business office targeting US and Latin American markets. The company owns streaming giant Hulu in Japan, giving it additional leverage in content distribution deals.
NEW DELHI: Hamdard Laboratories gathered a cross-section of India’s achievers in New Delhi on Friday, handing out the Hakeem Abdul Hameed Excellence Awards to figures who have left their mark across healthcare, education, sport, public service and the arts.
The ceremony, attended by minister of state for defence Sanjay Seth and senior officials from the ministry of Ayush, celebrated individuals whose work blends professional success with a sense of public purpose. It was as much a roll call of achievement as it was a reminder that influence is not measured only in profits or podiums, but in people reached and lives improved.
Among the headline awardees was Alakh Pandey, founder and chief executive of PhysicsWallah, recognised for turning affordable digital learning into a mass movement. On the sporting front, Arjuna Awardee and kabaddi player Sakshi Puniya was honoured for her contribution to the game and for pushing women’s participation onto bigger stages.
The cultural spotlight fell on veteran lyricist and poet Santosh Anand, whose songs have echoed across generations of Hindi cinema. At 97, Anand accepted the honour with characteristic humility, reflecting on a life shaped by perseverance and hope.
Healthcare honours spanned both modern and traditional systems. Manoj N. Nesari was recognised for strengthening Ayurveda’s place in national and global health frameworks. Padma shri Mohammed Abdul Waheed was honoured for his research-backed work in Unani medicine, while padma shri Mohsin Wali received recognition for his long-standing contribution to patient-centred care.
Education and social development also featured prominently. Padma shri Zahir Ishaq Kazi was honoured for decades of work in education, while former Meghalaya superintendent of Police T. C. Chacko was recognised for public service. Goonj founder Anshu Gupta received an award for his dignity-centred rural development initiatives, and the Hunar Shakti Foundation was honoured for empowering women and young girls through skill development.
The Lifetime Achievement Award went to former IAS officer Shailaja Chandra for her long career in public healthcare and governance, particularly in the traditional systems under Ayush.
Speaking at the event, Hamdard chairman Abdul Majeed said the awards were a tribute to those who combine excellence with empathy. “These awardees reflect Hakeem Sahib’s belief that healthcare, education and public service must ultimately serve humanity,” he said.
Minister Seth struck a forward-looking note, saying India’s young population gives the country a unique opportunity to become a global destination for learning, health and wellness by 2047.
The ceremony also featured the trailer launch of Unani Ki Kahaani, an upcoming documentary starring actor Jim Sarbh, set to premiere on Discovery on 11 February.
Instituted in memory of Unani scholar and educationist Hakeem Abdul Hameed, the awards have grown into a national platform that celebrates those building a more inclusive and resilient India. For one evening at least, the spotlight was not just on success, but on service with substance.
