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When AI met Arjun, Mahabharat gets an epic tech twist

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MUMBAI: Some battles never end, they just get a software update. Collective Media Network’s Historyverse has dropped the trailer for Mahabharat enabled by AI, a retelling of India’s most enduring epic where myth meets machine. Set to premiere on Waves OTT on 25 October 2025, followed by a Doordarshan telecast every Sunday at 11 am from 2 November, the series promises to blend nostalgia with next-gen storytelling.

The trailer feels like déjà vu dressed in digital armour, familiar faces of dharma and destiny, rendered with the power of artificial intelligence. Behind the screens, a team of writers, researchers, technicians, and engineers at Collective Artists Network’s Galleri5 have built this brave new Kurukshetra pixel by pixel, turning age-old verses into a visual feast that bridges the past and the future.

“For many of us, watching the Mahabharat on TV was part of our childhood, those Sunday mornings meant something special,” said Collective Artists Network founder & group CEO Vijay Subramaniam. “With Mahabharat enabled by AI, we wanted to bring that memory back, but make it feel fresh, relevant, and made for this time. It’s emotional, it’s big, and it’s built with care.”

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At the heart of this digital dharma lies a collaboration between Collective Media Network and Prasar Bharati, a pairing that merges old-school television tradition with cutting-edge creativity. Prasar Bharati CEO Gaurav Dwivedi noted, “This is exactly the kind of innovation that keeps our cultural legacy alive for generations to come. It’s exciting to see how technology can reawaken stories that unite people.”

For viewers, the AI-driven Mahabharat is less of a reboot and more of a renaissance, a chance to relive the grandeur, the moral conflict, and the emotion that once glued an entire nation to its TV screens. Only this time, Bhishma’s armour gleams with digital precision, Krishna’s wisdom echoes through neural networks, and the battle for truth plays out in ultra-HD.

As Historyverse puts it, the project isn’t just a show; it’s a statement that even in a world ruled by algorithms, the human heart still craves stories of courage, loyalty, and fate. So come October, when conch shells sound and pixels clash, audiences will witness an epic reborn not rewritten, just re-coded.

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iWorld

Blackcab Agency Network wins Avion India digital mandate

Creative agency to lead social strategy, content and performance marketing for aviation training centre.

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MUMBAI: Blackcab just took off with a high-flying client because when your brand needs altitude in digital skies, you don’t wing it, you hire the jet fuel. Blackcab Agency Network has been appointed as the digital strategy and brand building partner for Avion India, Mumbai’s first DGCA-approved full flight training simulator facility located at Juhu Airport.

The mandate sees Blackcab handling Avion India’s end-to-end digital presence, including social media strategy (Instagram, Facebook, Linkedin, Youtube), content creation, performance marketing and campaign execution. The agency will produce on-site content showcasing simulator sessions, student journeys and behind-the-scenes glimpses of pilot training.

The partnership arrives as India’s aviation sector experiences robust growth, with rising demand for skilled pilots and aviation professionals. Blackcab’s role will be to translate Avion’s technical training environment into compelling, aspirational digital narratives that connect with students exploring careers in aviation.

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Blackcab Agency Network co-founder Aayush Bansal said, “Our role with Avion India is not just to tell a story, but to build a structured digital ecosystem that drives measurable results. From managing social platforms to creating performance-led campaigns, we are ensuring every touchpoint builds awareness, engages aspiring pilots, and supports student intake.”

Avion India director Parth Mulay added, “We started Avion with a simple vision, to build a training environment where pilots truly feel prepared for real airline operations. Blackcab has helped us present our simulators, infrastructure, and the real pilot journey in a way that feels authentic and inspiring for aspiring pilots.”

The appointment marks Blackcab’s expansion into the aviation training sector while strengthening its portfolio across diverse industries.

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In a sky where ambition needs clear runway signals, Blackcab isn’t just flying the brand, it’s giving future pilots the digital navigation they need to soar.

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