MAM
Punjab FC onboards DafaNews as principal sponsor for their upcoming ISL season
Mumbai: Punjab FC, the only representation from North India in India’s top-flight football league, the Indian Super League (ISL) announced the onboarding of DafaNews, the leading sports news platform as the ‘Principal Sponsor’ for their upcoming season. Punjab FC, playing their second season of the ISL after becoming the first-ever I-League club to be promoted to ISL, will begin their campaign against Kerala Blasters on 15 September at Kochi.
Speaking on the Partnership, DafaNews Tavares Joao Coimbra said, “We are delighted to partner with Punjab FC for the upcoming ISL season. We have been associated with ISL clubs over the seasons and the partnership with Punjab FC is another step towards maintaining our presence in the best football league in the country. Punjab FC is a young club that has made brilliant strides in Indian Football over the years, and we are proud to partner with them for the season.”
DafaNews offers the most highlighted news in the world of Sports. It serves sports lovers with up-to-date matches, scores, schedules, and stories from the most prestigious leagues and events in the country, such as the Indian Premier League, Pro Kabbadi League, Indian Super League, and many more.
Speaking on the partnership, Roundglass Sports lead sports marketing Tarandeep Sekhon said, “We are delighted to onboard DafaNews as our principal sponsor for the season. In just our second season plying trade in the ISL, partnering with a brand like DafaNews showcases the popularity Punjab FC has gained among Indian football fans. A successful run at the Durand Cup further makes us confident that this partnership will yield great results for us in the season ahead.”
Punjab FC started their 2024-25 season with a quarterfinal appearance in Asia’s oldest football tournament, the Durand Cup. In the group stages, the team beat Mumbai City FC and CISF Protectors XI and drew with Kerala Blasters to qualify for the quarterfinals. In the quarterfinals, they suffered a narrow defeat against Mohun Bagan Super Giant in the penalty shootout after the match ended 3-3 in regulation time.
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Primus Partners appoints Akasa Air co-founder Neelu Khatri as independent director
Veteran aviation and defence professional joins as independent director
NEW DELHI: Primus Partners has appointed Neelu Khatri, a founding member of Akasa Air, as an independent director, strengthening the consulting firm’s board as it prepares for its next phase of growth.
Khatri brings more than three decades of experience across defence, aviation, aerospace technology and consulting. She was part of the core team that helped build Akasa Air from concept to launch, contributing to what has been widely described as one of the fastest airline scale ups in recent aviation history.
At Primus Partners, she will provide strategic guidance on corporate governance and help steer the firm’s long term growth plans. Her experience of building a start up into a full scale organisation is expected to support the consulting firm as it expands its footprint.
Primus Partners co-founder and chairperson Davinder Sandhu, said the appointment brings valuable expertise to the board. “Neelu’s journey across defence, aviation and consulting brings a rare blend of operational insight and strategic thinking. Her experience in rapidly scaling Akasa Air will be invaluable as we continue to grow while maintaining a strong focus on corporate governance,” he said.
Primus Partners, an India headquartered management consulting and solutions firm, has emphasised governance and board oversight since its early days. The company has also taken an unconventional approach by inviting its Gen Z employees to attend board meetings so that younger perspectives can contribute to discussions.
Speaking on her appointment, Khatri said the consulting sector is entering a transformative period shaped by emerging technologies. “The industry is evolving rapidly with the rise of AI. This is an exciting moment for an Indian origin consulting firm like Primus Partners to expand its product offerings and strengthen its presence globally,” she said.
She added that as the firm pursues ambitious expansion plans, her focus will be on ensuring strong governance frameworks and effective risk management as the organisation scales.
