MAM
WolfzHowl names VAN Sharma to lead StraTech drive
MUMBAI: WolfzHowl has brought on board Eswara VAN Sharma as consulting director – StraTech and brand orchestration for India and ASEAN, marking a key leadership addition to power its next phase of growth.
In his new role, VAN will lead brand strategy, client success, and business growth, advancing WolfzHowl’s signature StraTech movement, which merges behavioural insight with technology to build future-ready brands.
At its core, StraTech blends culture, behavioural science, data, and AI to help brands forge meaningful connections across every stage of the marketing funnel.
VAN’s global career spans marketing, innovation, and strategy across India, the Middle East, and Southeast Asia, with stints at major brands including Mondelez, Emirates, Samsung, and ExxonMobil.
Commenting on the appointment, WolfzHowl India founder and partner & head of strategy WolfzHowl Global Kalyan Ram Challapalli said, “As we enter a new chapter of strategic growth, we need seasoned leaders to scale and strengthen our StraTech vision. VAN’s experience, integrity, and collaborative leadership make him the perfect catalyst for this journey.”
Reflecting on his new role, VAN Sharma said, “It’s rare to find a space that unites behavioural science, technology, and brand building so seamlessly. I’m excited to help orchestrate this convergence at WolfzHowl and shape what we proudly call StraTech.”
Based in Bengaluru, VAN will also support WolfzHowl’s expansion across Southeast Asia and Australia, working closely with the global leadership team to amplify the consultancy’s innovation-led brand.
Brands
Axis Bank named Official Banking Partner of DP World PGTI
Partnership supports all tournaments this season to grow professional golf in India.
MUMBAI: Axis Bank just teed up a hole-in-one partnership because when a bank sponsors golf’s biggest swing in India, even the fairways feel more financially secure. Axis Bank has been appointed Official Banking Partner of the DP World Professional Golf Tour of India (DP World PGTI), strengthening its commitment to sporting excellence and community engagement while backing the growth of professional golf across the country.
Under the partnership, Axis Bank will support all DP World PGTI tournaments this season, contributing to talent development, enhanced tournament experiences and wider fan engagement. The collaboration aligns the bank’s values of precision, discipline and trust with the Tour’s focus on performance and opportunity.
Axis Bank executive director Munish Sharda said, “We are pleased to partner with DP World PGTI as its Official Banking Partner. Golf embodies precision, discipline, and a pursuit of excellence qualities that strongly reflect who we are at Axis Bank. This association also strengthens our engagement with India’s growing premium customer segments, where the sport has a deep and enduring connect.”
Professional Golf Tour of India president Kapil Dev said, “We are extremely pleased to welcome Axis Bank as a Tour Partner of the DP World Professional Golf Tour of India. Partnerships of this stature play a vital role in strengthening the foundation of the Tour, enhancing opportunities for our players, and expanding the sport’s reach across the country.”
Professional Golf Tour of India CEO Amandeep Johl added, “Axis Bank’s strong legacy of excellence, innovation, and nationwide reach aligns perfectly with DP World PGTI’s goal to elevate professional golf in India and provide greater opportunities for our players.”
In a sport where every stroke counts and every partnership drives distance, Axis Bank isn’t just backing golfers, it’s investing in the fairway to future, turning India’s greens into a stage where precision meets passion and every drive has the power to inspire.
