Brands
Godrej Vikhroli Cucina and Ajay Chopra present ‘Nibbler’s Guide to Nugget Nirvana’
Mumbai: Godrej Vikhroli Cucina, the culinary owned media property of the Godrej Industries Group, in partnership with chef Ajay Chopra, is on a mission to transform your nugget experience. Introducing the “Nibbler’s Guide to Nugget Nirvana”, a comprehensive manual to unravel the secrets to crafting the perfect nugget while avoiding common mistakes, featuring Godrej Yummiez Chicken Nuggets.
Chef Chopra shares his expert tips for elevating the nugget experience:
. Skip the thaw: Cook nuggets straight from the freezer for the crispiest bite.
. Master the oil: Use about half an inch of oil in a pan and ensure it’s hot (but not smoking) before adding nuggets. If its too hot it will burn your nuggets and if it is not hot enough, then the nugget becomes greasy
. The Temperature Hack: Dip a chopstick or a wooden spoon, if it starts bubbling then your oil is ready
. Perfect the timing: Cook for 3-4 minutes on medium heat, flipping halfway through, until golden brown and crispy.
. Embrace the air fryer: For a healthier option, air fry frozen nuggets at 400°F for 8-10 minutes, flipping halfway through.
This guide further adds Chef Ajay Chopra’s top 3 picks for dips beyond the ketchup like guacamole, creamy ranch, and sweet chili sauce. The Nugget Nirvana guide also focusses on the common issues in most households- left over meals. It comes with 2 creative recipes which repurposes leftover dal or gravy with crispy nuggets for innovative meals.
“People often forget how versatile nuggets can be. Through this guide, I want to inspire people to approach nuggets with a fresh perspective. Something as simple as oil depth or temperature can make or break your dish. It can be frustrating comparing the home fried nugget to something your order and it all comes to how you fry it. Smoking point is key, the same varies from oil to oil and one can’t possibly memorize those and stand at the stove with their kitchen thermometers every time you are craving a quick and simple nibble. This short and simple guide will give you the hacks that don’t require complicated tools and help everyone avoid the common pitfalls. This isn’t just restricted to nuggets, frying like a pro is not rocket science.” said Chopra.
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Brands
Funskool enters vehicle toy segment with Blazetrix range
Three construction themed toys priced at Rs 549 mark Made in India push.
MUMBAI: Playtime is shifting gears and it’s revving up with a distinctly desi engine. Funskool India Ltd. has rolled into the vehicle toy segment with Blazetrix, a new Made-in-India range aimed at turning passive play into hands-on action. The debut line-up under Blazetrix leans into a construction theme, introducing three models Buzz Claw, Core Crush and Iron Hook. Built around movement and interaction, the toys are designed to encourage children to build, race and experiment, blending play with motor skill development and social engagement.
But this isn’t just about toy cars with a twist. The range comes wrapped in a narrative layer, complete with storylines and visually engaging packaging, pushing the experience beyond the toy itself into a more immersive play ecosystem.
Manufactured locally, the collection reflects Funskool’s ongoing push towards domestic production while maintaining global benchmarks in safety, durability and quality. The move also aligns with a broader shift in consumer demand, where parents are increasingly looking for toys that combine entertainment with developmental value.
At a price point of Rs 549, the range is positioned as an accessible entry into a category typically dominated by international brands. The affordability, coupled with its interactive features, signals a strategy aimed at scaling quickly across urban households.
With Blazetrix, Funskool isn’t just adding a new product line, it’s stepping into a high-engagement category with a clear pitch: less screen time, more hands-on play. And if the bet pays off, the brand could well find itself driving a new lane in India’s evolving toy market.
