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Zupee appoints Gaurav Mehta as CMO

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New Delhi: Zupee has announced Gaurav Mehta as the company’s new chief marketing officer. He was previously associated with GirnarSoft – the name behind the automotive market, Cardekho.com.

A post-graduate in Brand Management and Media Planning from Mudra Institute of Communications (MICA), Ahmedabad, Mehta has diverse experience spanning 19 years, which includes 13 years as a digital business expert in a number of leading companies. “An analytics and research-driven marketer, Gaurav has been in the mobile marketing space since 2008,” said the company in a social media post.

Mehta also shared the update in a LinkedIn post and added that he would be working alongside Zupee, founder and CEO Dilsher Malhi to enhance the skill-based gaming platform. He also thanked CarDekho’s chief executive officer and co-founder Amit Jain for the support he received from the company during his stint.

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In his career spanning over 19 years, Mehta has worked with OLX South Asia as chief marketing officer for four years and as chief manager at Yahoo.

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MAM

Visa appoints Suresh Sethi as India country head

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MUMBAI: In India’s fast-moving payments race, Visa has just swiped in a new leader. The company has named Suresh Sethi as its India country head, marking a key leadership shift as it sharpens its focus on digital payments growth in the market. Sethi steps into the role following his recent exit from Protean eGov Technologies, where he served as chief executive officer. He succeeds Sandeep Ghosh, who has moved on after more than four years at Visa to pursue an external opportunity.

The appointment comes at a time when Visa is doubling down on its expansion strategy across India and the wider region, deepening partnerships and accelerating adoption in an increasingly competitive digital payments ecosystem.

Sethi brings with him a broad, cross-market perspective shaped by decades of experience across corporate banking, retail financial services, mobile money and large-scale government technology initiatives. He began his career at Citigroup, where he spent 14 years working across India, Africa, South America and the United States, focusing on transaction banking services within the corporate bank.

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His appointment signals a blend of institutional experience and market familiarity qualities that could prove critical as Visa navigates a landscape where fintech innovation, regulatory evolution and consumer adoption are all accelerating at once.

As digital payments in India continue to scale rapidly, the leadership change underscores a simple reality, in a market where every tap, scan and swipe counts, who leads the charge can matter just as much as the technology itself.

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