Kids
Pogo to kick off summer ’22 programming lineup with ‘The Pandavas’
Mumbai: To kick-off the summer holiday season, Pogo, India’s leading kids’ entertainment channel has planned plenty of fun-tainment and summer campaigns between April 25 to June 3.
Pogo is launching the thrilling adventures of five brothers “The Pandavas” on April 23 with new episodes every weekend at 12:30 pm.
The action-packed series, developed in collaboration with hi-tech animation, adds to Pogo’s fun-filled line-up of amazing characters, exciting storylines, and diverse worlds.
“The Pandavas”, inspired by the mythological characteristics of the Pandava brothers, will be centred around the chronicles of “Righteous Yudhishtir”, “Powerful Bheem”, “Astute Arjun”, “Adventurous Nakul” and “Valorant Sahadev” in their childhood days, as students of Guru Dronacharya.
Created by leveraging cutting-edge CGI technology, the animated retelling will bring alive the adventures and heroic battles nestled in the lessons of unity, respect, morals and sibling camaraderie of the young princes of Hastinapur.
Commenting on the launch of the summer campaign, Pogo and Cartoon Network’s South Asia Network Head, Abhishek Dutta said, “The Pandavas is a thrilling mix of action and comedy. We are positive Pogo’s young fans will relate to the inspiring stories of the Pandava brothers.”
He added, “During the ‘Pogo fun-tastic summer’ campaign, fans can expect celebrations, awesome content and a chance to meet their favourite toon characters.”
Kids
Mukta Arts and Green Gold ink MOU to animate iconic film IPs
Kalicharan, Karz, Hero, Karma, Ram Lakhan to spawn animated shows plus features.
MUMBAI: When classic hindi movie meets animation, the result is a fresh reel of nostalgia with a cartoon twist. Mukta Arts Ltd. and Green Gold Animation have signed a Memorandum of Understanding (MOU) to collaborate on animated shows and feature films drawn from Mukta Arts’ four-decade treasure trove of iconic IPs. The partnership taps Mukta’s SGM Animation Studio launched in 2025 as its dedicated animation and games arm and Green Gold’s proven track record in building scalable, homegrown franchises. Creative teams from both sides have already kicked off discussions, with the first project currently in development.
The slate will draw inspiration from landmark Mukta films including Kalicharan, Karz, Hero, Karma, Ram Lakhan, Khalnayak, Saudagar and Iqbal, plus character-led spin-offs from those universes. The aim is to reimagine these stories for today’s young, global audiences while preserving their emotional core.
Green Gold Animation (home of Chhota Bheem) founder and CEO Rajiv Chilaka said, “This partnership with SGM Studios allows us to apply our experience in building long-lasting animation IPs to a truly iconic film catalogue. Together, we aim to create animated worlds that are rooted in these legendary stories, yet designed to connect with today’s young, global audiences.”
Mukta Arts Ltd. filmmaker and founder Subhash Ghai added, “Mukta Arts has always believed in creating stories with lasting emotional value. Through animation, we are extending our IP into a new medium for the next generation.”
In an industry where timeless tales never go out of fashion, this collaboration promises to bring beloved characters back to life with a modern, animated glow proving that some stories are too good to stay in live-action. Stay tuned for the first animated frame to drop.
