eNews
Haptik appoints Mukund Seetharaman as COO
Mumbai: Jio Haptik Technologies Ltd on Wednesday announced the appointment of Mukund Seetharaman as its chief operating officer (COO).
In this role, Seetharaman will be responsible for managing global sales, partnerships, marketing & GTM, customer success and overall P&L of the organisation, said the statement.
Seetharaman has more than 23 years of experience in seeding and scaling businesses across multiple markets. He spent a large portion of his career with global major Wipro, where he started and operated businesses across India, Middle East, UK, Continental Europe and Latin America. A multi-faceted executive, he was responsible for some of the large wins and establishing a strong presence in each of these markets. In his last role with Tech Mahindra, Mukund was the Chief Growth Officer for the Cloud business for EMEA and APJI markets. He is an electronics engineer and an MBA from Symbiosis, Pune.
“I am excited to welcome Mukund to Haptik. He has a proven record of building high performing teams and scaling businesses across multiple continents & markets,” said Haptik co-founder and CEO Aakrit Vaish. “His arrival marks a critical moment in Haptik’s growth journey where we are at an inflection point of unprecedented growth in the marketplace. I am confident that under his leadership, Haptik will mature as an organisation from a startup to a global software powerhouse. With Mukund’s arrival, we have our core leadership now in place and ready to accelerate our journey towards becoming a global leader in the conversational AI economy.”
“I am thrilled to join Aakrit, Swapan, and the rest of the Haptik team at such an amazing time in the company’s evolution,” said Mukund Seetharaman. “Conversational commerce is starting to become a crucial avenue for leading brands to meet their customers wherever they are – from metaverses to phone lines – and giving the best possible experience from acquisition to advocacy. Haptik has already seen incredible momentum: not everyone can boast 500+ million users served with billions of interactions.”
eNews
Swiggy sees record orders during India vs New Zealand T20 final
Chicken biryani tops match-day menu as fans order 7,500 times per minute at peak.
MUMBAI: India’s T20 final didn’t just break stumps, it broke Swiggy’s delivery records, proving cricket fans celebrate victories with plates, not just flags. Swiggy, India’s leading on-demand convenience platform, reported a sharp spike in food orders during the ICC Men’s T20 World Cup final between India and New Zealand. On 8 March 2026, overall orders rose 23.2 per cent year-on-year compared with the same date in 2025, driven by fans turning living rooms into mini stadiums complete with match-day feasts.
Key highlights from the evening:
- Orders during peak match hours (7–10 pm) were 2.1 times higher than pre-match levels.
- The highest order rate hit 7,500 orders per minute at 19:45.
- Chicken biryani reigned supreme as the most-ordered dish, followed by masala dosa, chicken fried rice, garlic breadsticks and paneer butter masala.
While metros such as Bengaluru, Mumbai and Hyderabad led volumes, the cricketing fever spread nationwide. Among emerging cities, Thiruvananthapuram, Surat and Rajkot recorded the strongest order growth. Smaller markets including Shillong, Agartala and Port Blair also showed significant appetite, underlining the expanding footprint of quick-commerce food delivery across India.
The surge reflects a growing trend of pairing major sporting events with doorstep delivery, turning big matches into shared, convenient celebrations. In a night where every boundary mattered, Swiggy proved the real MVP might just be the delivery partner who kept the snacks and the vibes flowing without missing a single wicket.
