MAM
Taboola releases readership insights for April 2022
Mumbai: Taboola, a front-runner in powering recommendations for the open web, today released the readership insights for the month of April, 2022. These insights from Taboola’s Newsroom revealed the topics of interest of Indian readers that gauged their attention. Over the last month, a huge surge in the page view traffic on specific subject-focused articles showcased a tremendous shift in the reading interest of the population, increasing their awareness of the ongoing pandemic and keeping themselves entertained.
Here are some of the key insights revealed from the readership trends released:
The threat of new Covid Wave
The rising cases of coronavirus in the subcontinent alerted the readers as Taboola Newsroom saw a 65 percent surge in readership to 23 million pageviews peaking in mid-April. As Delhi and NCR region reported maximum cases, article headlines mentioning Delhi and COVID also peaked by 137 percent.
India’s love for cricket
Nothing causes a stronger buzz in India as much as cricket does. The new season of IPL caused an 877 percent surge in the readership by drawing a traffic of 14 million pageviews over the last 45 days. As people searched to gather updates about their favourite teams and players, Chennai Super Kings gained a lot of traffic during the season since the start of March while Gujarat Titans and Punjab Kings saw a surge from mid-April.
Celebrating celebrity unions
The celebrity wedding of Alia Bhatt and Ranbir Kapoor caused much anticipation in the country. According to Taboola Newsroom, Alia Bhatt and Ranbir Kapoor drove 24 million (350 percent) and 15 million (1,831 percent) pageviews since early April, respectively. The couple tied the knot on 14 April 2022 and continue to drive readership in the entertainment segment as the country is geared up to know more about the newlyweds.
Data from Taboola Newsroom identifies topics and news categories, which have seen an increase in pageview traffic for the past 53 days. This data comes from the wide network of Indian news publishers Taboola works with. Taboola’s news publisher partners have access to data on trending topics in the Topic Insights part of Taboola Newsroom, a real-time audience analytics platform.
Digital
Galleri5 launches India’s first AI cinema OS at India AI Summit
Collective Artists Network unveils end-to-end production platform powering Mahabharat series and Hanuman teaser.
MUMBAI: India’s cinema just got an AI operating system upgrade because why settle for tools when you can have a full production command centre? Collective Artists Network and Galleri5 today unveiled Galleri5 AI Studio at the India AI Impact Summit in New Delhi, billing it as the country’s first cinema-native production technology platform. Launched on 20 February 2026, the system acts as an end-to-end orchestration layer for film and television, integrating generative AI, LoRA-driven character architecture, controlled shot pipelines, 3D/VFX tools, lip-sync, upscaling, quality control, and delivery, all tuned for theatrical and broadcast standards.
Unlike piecemeal AI tools, Galleri5 controls the entire stack from script and world-building to final master output. Filmmakers retain creative authorship, continuity, and IP security while slashing timelines from years to months.
The platform is already in live use at scale. Mahabharat: Ek Dharmayudh, an AI-powered series produced under Collective’s Historyverse banner, is airing on Star Plus and streaming on JioHotstar, ranking among the top-watched shows in its slot. Meanwhile, Chiranjeevi Hanuman – The Eternal (produced by Star Studios 18) dropped its teaser on IMAX screens, leveraging Galleri5’s infrastructure for the visuals.
Collective Artists Network founder and group CEO Vijay Subramaniam said, “For India to lead in the next era of storytelling, we have to think beyond tools and start building systems. This is about putting durable production infrastructure in place so creators can dream bigger, producers can execute faster, and our stories can travel further.”
Galleri5 partner at Collective and CEO Rahul Regulapati added, “Cinema requires precision, repeatability, and control. Off-the-shelf AI doesn’t solve that. Orchestration does. We built an operating system where technology bends to filmmaking, not the other way around.”
Under Historyverse, Collective Studios is developing a slate including Hanuman, Krishna, Shiva, and Shivaji blending advanced AI systems with traditional craft. The summit session featured directors from Hanuman, Krishna, and Shiva alongside Collective leaders, diving into real-world case studies: what delivers on screen, what glitches, and how production economics are shifting.
At a summit packed with global tech brass and policymakers, Galleri5 stakes a bold claim, cinema’s future belongs to integrated systems, not isolated gadgets and India is building one right now. Whether you’re a filmmaker eyeing faster workflows or just curious about AI remaking epics, this OS could be the script-flip the industry didn’t see coming.
