MAM
Xiaomi India partners with YouTube to provide free trials on eligible devices
Mumbai: Xiaomi India announces its partnership with YouTube to offer extended free trials of YouTube Premium to eligible users on select current devices.
Eligible customers will receive up to three months of YouTube Premium free of charge, in a move to give users access to the best content ad-free and offline, wherever available.
YouTube Premium benefits include a subscription to YouTube Music premium where users can get unlimited, ad-free access to more than 80 million official songs plus live performances, covers, and remixes.
Commenting on the partnership, Xiaomi chief marketing officer Anuj Sharma said ,”With content consumption on rise with each passing day, we believe that consumers want to experience quality content in an uninterrupted manner. We are happy to partner with YouTube and offer Xiaomi consumers an opportunity to watch their favourite content without any hindrance. We are hopeful that this will be the beginning of a long-standing relationship between YouTube and Xiaomi that will ultimately benefit our users.”
The eligible consumers can redeem this YouTube Premium offer on eligible Xiaomi and Redmi products starting 6 June 2022 and valid till 31 January 2023.
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Axis Bank named Official Banking Partner of DP World PGTI
Partnership supports all tournaments this season to grow professional golf in India.
MUMBAI: Axis Bank just teed up a hole-in-one partnership because when a bank sponsors golf’s biggest swing in India, even the fairways feel more financially secure. Axis Bank has been appointed Official Banking Partner of the DP World Professional Golf Tour of India (DP World PGTI), strengthening its commitment to sporting excellence and community engagement while backing the growth of professional golf across the country.
Under the partnership, Axis Bank will support all DP World PGTI tournaments this season, contributing to talent development, enhanced tournament experiences and wider fan engagement. The collaboration aligns the bank’s values of precision, discipline and trust with the Tour’s focus on performance and opportunity.
Axis Bank executive director Munish Sharda said, “We are pleased to partner with DP World PGTI as its Official Banking Partner. Golf embodies precision, discipline, and a pursuit of excellence qualities that strongly reflect who we are at Axis Bank. This association also strengthens our engagement with India’s growing premium customer segments, where the sport has a deep and enduring connect.”
Professional Golf Tour of India president Kapil Dev said, “We are extremely pleased to welcome Axis Bank as a Tour Partner of the DP World Professional Golf Tour of India. Partnerships of this stature play a vital role in strengthening the foundation of the Tour, enhancing opportunities for our players, and expanding the sport’s reach across the country.”
Professional Golf Tour of India CEO Amandeep Johl added, “Axis Bank’s strong legacy of excellence, innovation, and nationwide reach aligns perfectly with DP World PGTI’s goal to elevate professional golf in India and provide greater opportunities for our players.”
In a sport where every stroke counts and every partnership drives distance, Axis Bank isn’t just backing golfers, it’s investing in the fairway to future, turning India’s greens into a stage where precision meets passion and every drive has the power to inspire.
