Sony MAX celebrates 25 years of Aamir Khan Productions with special film festival

MUMBAI: It’s a match made in movie heaven. Sony MAX is rolling out the red carpet for Aamir Khan Productions as the celebrated production house marks 25 years of storytelling that has entertained, inspired and sparked conversations across generations.

The leading Hindi movie channel has announced a special day-long celebration on 28 June, bringing together some of the most memorable films from the Aamir Khan Productions catalogue. The showcase will feature titles including Lagaan, Taare Zameen Par, Secret Superstar and Sitaare Zameen Par, highlighting the production house’s journey from period sports drama to socially relevant and emotionally resonant cinema.

For Sony MAX, the celebration aligns closely with its “Deewana Bana De” philosophy, which centres on deepening audiences’ connection with films and stars. The partnership brings together two brands with a shared commitment to impactful storytelling: a movie channel known for bringing blockbuster cinema to millions of homes and a production house recognised for narratives rooted in purpose, empathy and human connection.

Adding a special touch to the occasion is an exclusive brand film titled Match Made in Heaven, featuring Aamir Khan. The film playfully captures the coming together of Aamir Khan’s passion for meaningful storytelling and Sony MAX’s enduring love for cinema, celebrating the bond between iconic films and the audiences who continue to embrace them years after release.

Speaking about the milestone, Aamir Khan said, “As we celebrate 25 years of Aamir Khan Productions, I am deeply grateful for the love our films have received over the years. Cinema has the power to entertain, inspire and bring people together, and I am delighted that all our films are on Sony MAX. They have been wonderful partners in taking these stories to audiences across every corner of India.”

More than a nostalgia-driven programming event, the initiative serves as a tribute to a body of work that has left a lasting mark on Indian cinema. Through stories of resilience, creativity, childhood, dreams and inclusion, Aamir Khan Productions has consistently delivered films that balance entertainment with social relevance.

The 25-year celebration of Aamir Khan Productions will air exclusively on Sony MAX on 28 June 2026, offering viewers a chance to revisit some of the most influential Hindi films of the past quarter century and celebrate the enduring power of stories that continue to resonate.