Advertising Rocks Season 4 crowns top industry talent at Goafest 2026 finale

GOA – It was not just ad campaigns making noise at Goafest 2026. On Day 2, it was the industry’s hidden vocal talents who stole the spotlight as Advertising Rocks Season 4 turned the annual advertising gathering into a full-blown musical celebration.

Presented by BIG FM and powered by ABP Network’s BAE, the grand finale delivered exactly what its name promised: big voices, spirited performances and plenty of applause.

In the Indian Solo category, White Rivers Media’s Rahul Sarodi hit the right note to claim the top prize, with colleague Aniket Khade finishing as runner-up. The International Solo title went to VML India’s Bodhisattwa Banerjee, while Zee Media’s Shachi Shetty secured second place. In the Indian Duet category, the winning harmony came from ASCI’s Ruben Dsilva and Oilver InHouse India Private Limited’s Monobina Bhattacharya, while the White Rivers Media duo of Rahul Sarodi and Aniket Khade took the runner-up spot.

The competition was judged by a heavyweight panel including singer Neeti Mohan, lyricist and advertising veteran Prasoon Joshi, industry leader Subhash Kamath and musician Merlin Dsouza, ensuring the performances were assessed by experts who know a thing or two about commanding a stage.

What makes Advertising Rocks Season 4 stand out is its refreshing premise: taking professionals usually known for presentations and pitches and putting them under a very different kind of spotlight. The result? A reminder that creativity in advertising does not end at the office door.

As the curtains closed on Day 2 of Goafest 2026, one thing was clear: in this industry, the talent does not just sell the story, sometimes it sings it too.