Brands
Cars24 CEO Himanshu Ratnoo to step down, Vikram Chopra takes the reins: Reports
Co-founder Vikram Chopra will lead India’s used car business after Ratnoo exit
MUMBAI: According to media reports, Himanshu Ratnoo is stepping down as CEO of Cars24, handing the reins to co-founder Vikram Chopra, who will now lead the India used cars business.
Ratnoo, an IIM Calcutta alumnus, joined Cars24 in 2020 as vice president before becoming CEO in July 2024. Over the past year, he has driven strategic growth and innovation in the country’s bustling used car market.
Before Cars24, Ratnoo built an impressive track record across India and Southeast Asia. He led logistics operations at foodpanda and Jabong, scaled last-mile delivery for Rocket Internet across multiple countries, and served in senior strategy roles at BlackBuck. He also co-founded Uncover Wellness and Meddo Health, showcasing his entrepreneurial flair.
A graduate of BITS Pilani with a BE in Computer Science, Ratnoo began his career at the Aditya Birla Group and had a stint at Barclays in London, adding global experience to his extensive leadership résumé.
Vikram Chopra, who co-founded Cars24 and knows the business inside out, now faces the challenge of keeping momentum in one of India’s most competitive digital marketplaces. The move signals a new chapter for Cars24 as it accelerates its growth in the booming used car segment.
Brands
Faber-Castell India appoints Sunaina Haldar as director – marketing
With stints at Tata, SleepyCat and ADF Foods under her belt, Haldar is primed to redraw Faber-Castell’s brand story
MUMBAI: Faber-Castell India has poached Sunaina Haldar from ADF Foods, appointing her director – marketing as the German stationery brand looks to muscle up in a category that is rapidly reinventing itself around creativity and self-expression.
Haldar hit the ground running. “My first couple of weeks have been incredibly energising, understanding consumers, visiting markets, engaging with retailers and immersing myself into the world of Faber-Castell Group,” she said.
She arrives with considerable firepower. At ADF Foods, Haldar ran marketing across India and international markets for a portfolio spanning Ashoka, Aeroplane, Camel and ADF Soul. Before that, she was vice-president – marketing at direct-to-consumer mattress brand SleepyCat, where she helmed brand, content and performance marketing. Her résumé also includes a stint leading marketing, new product development and CRM for Tata SmartFoodz at Tata Consumer Products, no small proving ground.
Between corporate roles, Haldar also operated as a fractional CMO for early-stage startups, building marketing strategy and operational structures from scratch, a signal that she knows how to move fast with limited resources.
With 18 years straddling FMCG, D2C and the startup world, Haldar now takes the reins at a brand that has long owned the classroom but is clearly hungry for the living room. In a stationery market where the pencil has become a lifestyle statement, Faber-Castell has picked someone who knows exactly how to sell that story.
