Brands
Gujarat Titans rope in Abhinav Shukla as head of marketing
Former Dream11 marketing leader steps into IPL franchise role
MUMBAI: Abhinav Shukla has been appointed head of marketing at the Gujarat Titans. The appointment was announced by Shukla in a LinkedIn post.
Shukla said the role brings together his long-standing passion for cricket and his experience as a marketer, calling it an opportunity to work at the intersection of sport, culture and fandom. He highlighted the franchise’s “clarity and character”, and said his focus would be on strengthening the GT identity, deepening fan engagement and pushing the boundaries of a modern sports brand.
He joins the IPL franchise from Dream11, where he served as assistant vice president–marketing. Earlier in his career, Shukla held roles at Star India, Sony and ABP Group.
