iWorld
Shivani Thussu joins JioHotstar as VP, creative & content for digital and streaming Hindi specials
MUMBAI: JioHotstar has strengthened its creative lineup with the appointment of Shivani Thussu as vice president – creative & content for digital and streaming Hindi specials. In her new role, Thussu will shape the creative vision for the platform’s Hindi Originals, specials, new formats, and talent partnerships.
Sharing her excitement, Thussu said, “A new episode begins. I’m thrilled to move from a consulting role into a full-time position, and I look forward to creating ambitious, meaningful stories with incredible people.”
With over two decades of experience in Indian television and digital content, Thussu has played a key role in some of the country’s most successful projects. Before joining JioHotstar, she led original content strategy at Viacom18 Digital Ventures, overseeing hits like Candy, which won Best Web Series at the Dadasaheb Phalke International Film Festival. She also drove record viewership for Bigg Boss OTT and steered multiple long-form series and originals across Svod and Avod platforms.
Thussu’s earlier stints include shaping Indian adaptations of The Office and Criminal Justice for BBC Studios, and delivering iconic shows for Colors TV including India’s Got Talent, 24, and Khatron Ke Khiladi. Her career spans creative leadership, content strategy, and nurturing talent across TV and digital.
At JioHotstar, she is set to combine her knack for storytelling with audience insights, bringing fresh, high-impact Hindi content to the streaming stage. Fans of bold, original programming can expect some exciting chapters ahead.
iWorld
Epic Company launches unified Epic Studio for films and OTT
Vivek Krishnani to head films business; Samar Khan leads OTT & Television.
MUMBAI: Epic just merged its creative superheroes under one cape because when films and OTT need to fight for attention together, you don’t keep them in separate universes. The Epic Company has launched Epic Studio, a next-generation creative and production powerhouse that unites Juggernaut Productions and Movieverse Studio under a single banner. The move creates a streamlined, scalable platform for premium storytelling across theatrical films, OTT originals, television, digital-first formats and branded content.
Vivek Krishnani has been appointed chief executive officer, Epic Studio (Films), overseeing the theatrical and film business with a focus on culturally resonant narratives across Hindi, Telugu, Tamil, Gujarati and Malayalam cinema. Samar Khan continues as chief executive officer, Epic Studio (OTT & Television) and retains his role as chief content officer for Docubay and Epic On.
The Epic Company managing director Aditya Pittie said, “Epic Studio brings together our entire creative ecosystem under one unified studio vision. This is not just an integration of verticals, but the creation of a collaborative environment where writers, filmmakers, creators, and brand partners can seamlessly develop and scale stories across formats and screens.”
Vivek Krishnani added, “We are building an audience-focused mainstream film studio committed to delivering fresh, engaging, and innovative stories for both theatrical and streaming platforms.”
Samar Khan commented, “This alignment allows us to approach storytelling with a unified studio mindset. We are building IP under one creative umbrella, with scale and longevity in mind from inception.”
The unified structure eliminates silos, enabling ideas to flow fluidly from concept to screen while adapting to evolving audience behaviour. Epic Studio positions itself as a creator-led ecosystem championing purposeful, resonant storytelling with commercial strength.
In an entertainment landscape where stories now leap between screens faster than plot twists, Epic isn’t just building a studio, it’s crafting a single launchpad where every tale gets the best shot at soaring across every platform.
