MAM
The Advertising Club elects Rana Barua as president
Mumbai: The advertising, marketing and media industry’s apex body – The Advertising Club has announced the managing committee for the current fiscal, i.e., F.Y. 2023-2024, at its 69th Annual General Meeting. Havas India Group CEO Rana Barua has been elected to lead the body.
Partha Sinha will continue as a member of the managing committee as the immediate past president for the ensuing year.
Speaking about the appointment, The Advertising Club president Rana Barua said, “It’s an honour to serve as the President at The Ad Club, a nearly 70-year-old venerable institution, whose legacy is deeply rooted in its unwavering commitment to excellence and is a beacon of inspiration for our industry. Our mission extends beyond accolades; it’s about actively shaping belonging and how we engage and influence the larger fraternity and the newer generation. Our new management team, a mosaic of diverse leaders across sectors, embark on a journey of limitless possibilities and opportunities. Together, we commit meaningful initiatives that will enable us to attract fresh talent into the industry, championing women empowerment, nurturing future leaders, advancing diversity, equity, and inclusion, and fostering progressive alliances and conversations.”
The below members were elected unopposed. The Office Bearers of The Advertising Club for 2023-2024 are –
- Rana Barua – president
- Dheeraj Sinha – vice president
- Dr Bhaskar Das – secretary
- Shashi Sinha – jt. secretary
- Mitrajit Bhattacharya – treasurer
Managing Committee Members include the below industry leaders who will play a decisive role in driving synergies and ensuring the success of all The Advertising Club initiatives:
- Avinash Kaul
- Malcolm Raphael
- Prasanth Kumar
- Punitha Arumugam
- Shubhranshu Singh
- Sonia Huria
- Subramanyeswar Samayam
In addition, given below is the list of co-opted industry professionals:
- Ajay Kakar
- Pradeep Dwivedi
- Vikram Sakhuja
The below list of leaders are special invitees and bring immense value to The Advertising Club through their expertise and deep understanding of the respective industry segments:
- Ajay Chandwani
- Alok Lall
- Anusha Shetty
- Lulu Raghavan
- Mansha Tandon
- Nisha Narayanan
- Raj Nayak
- Satyanarayan Raghavan
- Vikas Khanchandani
Brands
Faber-Castell India appoints Sunaina Haldar as director – marketing
With stints at Tata, SleepyCat and ADF Foods under her belt, Haldar is primed to redraw Faber-Castell’s brand story
MUMBAI: Faber-Castell India has poached Sunaina Haldar from ADF Foods, appointing her director – marketing as the German stationery brand looks to muscle up in a category that is rapidly reinventing itself around creativity and self-expression.
Haldar hit the ground running. “My first couple of weeks have been incredibly energising, understanding consumers, visiting markets, engaging with retailers and immersing myself into the world of Faber-Castell Group,” she said.
She arrives with considerable firepower. At ADF Foods, Haldar ran marketing across India and international markets for a portfolio spanning Ashoka, Aeroplane, Camel and ADF Soul. Before that, she was vice-president – marketing at direct-to-consumer mattress brand SleepyCat, where she helmed brand, content and performance marketing. Her résumé also includes a stint leading marketing, new product development and CRM for Tata SmartFoodz at Tata Consumer Products, no small proving ground.
Between corporate roles, Haldar also operated as a fractional CMO for early-stage startups, building marketing strategy and operational structures from scratch, a signal that she knows how to move fast with limited resources.
With 18 years straddling FMCG, D2C and the startup world, Haldar now takes the reins at a brand that has long owned the classroom but is clearly hungry for the living room. In a stationery market where the pencil has become a lifestyle statement, Faber-Castell has picked someone who knows exactly how to sell that story.
