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Zee Turner launches “Smart Sellers” training program for cable ops in four metros

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NEW DELHI: Further to its drive to educate and inform consumers and partners on the advantages of CAS, Zee Turner Ltd, the distribution arm of Zee Telefilms and Turner International bouquet of channels, today, launched a comprehensive training program for cable operators in Delhi, Mumbai, Kolkata and Chennai.
 

Titled “Smart Sellers”, the training program will be conducted by National Institute of Sales (NIS) in collaboration with Zee Turner executives between 18 June – 10 July, 2003 in the four cities. Zee Turner had earlier this month launched an educative campaign on CAS targeting consumers on all leading Zee channels.

Commenting on the launch of the training program, Zee Turner CEO Sunil Khanna said, “Cable operators have always been an integral part of our business and are our brandambassadors to the consumer. Being the leaders, we felt the need to organize a training program for cable operators since CAS is all set to redefine their role. They will have to directly interface with the consumers on queries on STBs, channel frequencies and price-value proposition of channel bouquets. Thus our training program will equip them with the necessary technical skills as well as help them develop soft skills to service their customers better.”

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The “Smart Sellers” training program will be held for cable operators in consultation with MSOs in the four metros and is expected to have participation from over 2,000 cable operators. The training program will be divided into the following interactive sessions:

Module on selling skills, which will have role-plays on mapping and identifying pre-sale processes, collection of customer data and self-presentation. This will be followed by a session on developing softer skills for building a rapport with the consumer, accessing the needs of the family and objective handling of customer queries to clarify doubts.

There will also be a separate module on technical details of set top boxes and crisis management.

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Kamlesh Singh receives Haldi Ghati Award from MMCF

India Today Group editor honoured for three decades of journalism at Udaipur ceremony.

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MUMBAI- Kamlesh Singh just turned a lifetime of sharp words into a shiny shield because when journalism wakes up a society, even the Maharana of Mewar wants to pin a medal on it.

The Maharana of Mewar Charitable Foundation (MMCF) conferred its prestigious Haldi Ghati Award on Kamlesh Singh, a senior editor at the India Today Group, during a ceremony in Udaipur on 15 March 2026. The national award, instituted in 1981-82, recognises “work of permanent value that initiates an awakening in society through the medium of journalism.”

Singh, who leads several editorial initiatives including Aaj Tak Radio, the Teen Taal community and The Lallantop, was presented the honour by Lakshyaraj Singh Mewar, Managing Trustee of MMCF. The citation highlighted his three decades of contributions to Indian media, innovations in digital journalism, mentoring young reporters, and his popular podcast persona “Tau” on Teen Taal, which fosters thoughtful public discourse.

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The Haldi Ghati Award, named after the historic Battle of Haldighati symbolising valour and resilience, is one of four national awards given annually by MMCF. Past recipients include Tavleen Singh, Piyush Pandey and Raj Chengappa.

Other honourees this year included Padma Vibhushan Pt Hari Prasad Chaurasia, Vedamurti Devvrat Rekhe, Treeman of India Marimuthu Yoganathan, Vir Chakra Capt Rizwan Malik, and US-based researcher Molly Emma Aitken, who received the Colonel James Tod Award for contributions to understanding Mewar’s spirit and values.

In an era where headlines often shout louder than substance, the MMCF quietly reminded everyone that real journalism isn’t about noise, it’s about the quiet, persistent work that stirs society awake, one thoughtful story at a time.

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