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Nickelodeon declares post-CAS price of Rs 3

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MUMBAI / NEW DELHI: Remember the 10 June deadline that the government had initially set for all pay channels to declare their pricing mechanisms. While the speculation now is that some announcements in this regard are expected tomorrow or the day after, one pay channel did play ball, and that too on the stipulated date.
 
 
Viacom kids’ channel Nickelodeon informed the government on 10 June itself that it would be priced at Rs 3 in a post-CAS situation, Sanjeev Hiremath, vice-president, network development, South Asia, licensing and merchandising, confirmed to indiantelevision.com.

Thus Nick remains the only pay channel to have honoured the government timeline in the matter. Of course French fashion channel FTV has already announced that its “upper crust” sibling FashionX TV would be available to pay subscribers at Rs 30 post-CAS. But FashionX is not on air at present and there remains a big question mark over whether it will be available by the CAS rollout deadline of 14 July.

Queried as to the possibility of mature sibling music channel VH1 (it debuts in Asia this month) coming to India under a CAS regime, Hiremath said that a final call on that could only made after matters had settled down somewhat. Hiremath was clear on one point though. And that is that MTV would remain free to air, CAS or no CAS.

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Kids

Mukta Arts and Green Gold ink MOU to animate iconic film IPs

Kalicharan, Karz, Hero, Karma, Ram Lakhan to spawn animated shows plus features.

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MUMBAI: When classic hindi movie meets animation, the result is a fresh reel of nostalgia with a cartoon twist. Mukta Arts Ltd. and Green Gold Animation have signed a Memorandum of Understanding (MOU) to collaborate on animated shows and feature films drawn from Mukta Arts’ four-decade treasure trove of iconic IPs. The partnership taps Mukta’s SGM Animation Studio launched in 2025 as its dedicated animation and games arm and Green Gold’s proven track record in building scalable, homegrown franchises. Creative teams from both sides have already kicked off discussions, with the first project currently in development.

The slate will draw inspiration from landmark Mukta films including Kalicharan, Karz, Hero, Karma, Ram Lakhan, Khalnayak, Saudagar and Iqbal, plus character-led spin-offs from those universes. The aim is to reimagine these stories for today’s young, global audiences while preserving their emotional core.

Green Gold Animation (home of Chhota Bheem) founder and CEO Rajiv Chilaka said, “This partnership with SGM Studios allows us to apply our experience in building long-lasting animation IPs to a truly iconic film catalogue. Together, we aim to create animated worlds that are rooted in these legendary stories, yet designed to connect with today’s young, global audiences.”

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Mukta Arts Ltd. filmmaker and founder Subhash Ghai added, “Mukta Arts has always believed in creating stories with lasting emotional value. Through animation, we are extending our IP into a new medium for the next generation.”

In an industry where timeless tales never go out of fashion, this collaboration promises to bring beloved characters back to life with a modern, animated glow proving that some stories are too good to stay in live-action. Stay tuned for the first animated frame to drop.

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