iWorld
Media Quick View (TV/OTT) – Disney in talks to sell Hotstar and Star to Viacom – POSITIVE FOR ZEE/INDIA OTT
Mumbai: As per recent media reports (Link – https://tinyurl.com/2f4d65zm), Walt Disney Co. held preliminary talks with potential buyers for its India streaming and television business including Reliance Industries Ltd. Disney has been weighing strategic options for the business including an outright sale or setting up a joint venture; this is very different from their earlier statements wherein, as per CNBC (Link – https://tinyurl.com/bad4uyuc), Bob Iger had spoken about exiting only the linear TV business in India.
We had predicted the above (Viacom18 may want to acquire Star’s TV assets) in our report dated 15 July 2023 (Link – https://tinyurl.com/4mftmwm8) – that due to Viacom 18’s high interest in the media business, they could potentially bid for Star India, and also the potential impact of the same on the Indian ecosystem.
Recent media reports indicate that they may even sell Hotstar (digital business) to Viacom/Reliance, which means even the OTT market may see signs of consolidation, which in turn is a big positive for Z/Sony merged Co. (TV and OTT) once the merger goes through. In the case of Viacom18 and Star, there could be a potential shutdown of multiple channels by CCI (Competition Commission of India), as they have a big overlap on the regional/urban GEC side, as compared to Zee/Sony which had a relatively lower overlap.
If the above were true, on the TV side – Zee/Sony and Viacom18/Star would have an ad revenue market share of 25 per cent and 45per per cent respectively (as of FY22) as the TV industry may turn into a duopoly; on the OTT side, this could be a trigger, as only large global giants like Netflix, Amazon could sustain in this highly fragmented market with players like Jio Cinema/Hotstar and Zee5/Sony Liv on the other side. Consolidation in the OTT industry will lead to a better path to profitability and break even for the OTT platforms, which are currently making hefty losses due to high content costs.
PFA, our report sharing views on Disney’s potential India exit plans.
The credit for this article goes to Elara Capital SVP Karan Taurani.
iWorld
Hari Om OTT premieres Bhagwan Jhulelal Sai series
First devotional show on Jhulelal Sai streams in Sindhi and Hindi.
MUMBAI: Hari Om OTT just turned the tide for devotional dramas because when Jhulelal Sai steps onto the small screen, even the waves start streaming in two languages. Hari Om OTT, India’s leading devotional streaming platform launched in June 2024, has premiered Bhagwan Jhulelal Sai, a milestone series that marks the first-ever show dedicated to the revered deity of the Sindhi community. The show, starring Manish Raisinghani as Jhulelal Sai / Varun Dev and Parag Tyagi as Mirkh Shah, launched on Jhulelal Jayanti and is available in both Sindhi and Hindi.
The series chronicles the life, journey and teachings of Bhagwan Jhulelal Sai, blending mythology with historical elements to deliver an authentic and inspiring narrative for global audiences.
Manish Raisinghani said, “Portraying Jhulelal Sai and Varun Dev was not just a role, it was a spiritual journey and a moment of immense pride for my family and community. This one holds a special place in my heart, especially since the show is coming in our very own Sindhi language as well.”
Parag Tyagi added, “Jhulelal Sai is the first-ever show that beautifully blends mythology with history. Hari Om has achieved something truly special by bringing the stories of our gods and goddesses to audiences in their authentic language.”
Hari Om OTT CEO Avinash Dugar said, “With Bhagwan Jhulelal Sai, we’re excited to share this inspiring story with the Sindhi community and beyond. We will continue to showcase the stories of Indian culture and Sanatan Dharma to the world, presented in their own language.”
The premiere builds on Hari Om OTT’s track record of acclaimed devotional titles including Mata Lakshmi, Jai Jagannath, Shri Tirupati Balaji, Mata Saraswati and Chandra Dev, all focused on celebrating India’s cultural and spiritual legacy through high-quality storytelling.
In a streaming landscape crowded with fiction, Hari Om OTT is quietly proving that the most powerful stories aren’t made up, they’re the ones that have already inspired generations, now delivered straight to your screen in the language of devotion. Bhagwan Jhulelal Sai is now streaming on Hari Om OTT.
