GECs
CNBC India kickstarts ‘The Maverick’ series, Monster CEO Jeff Taylor features in first show
CNBC India on Thursday announced the launch of ‘The Maverick’ series – another addition to its portfolio of on-ground properties. The inaugural event will feature Jeff Taylor, founder CEO, TMP Worldwide and Monster.com.
The Maverick has been conceptualised to celebrate the spirit of entrepreneurship. The Maverick will kick off in Bangalore on the 22 March where corporate bigwigs will meet and interact with Taylor.
‘The Maverick’ series targets the corporate sector and will be held five times a year where the focus is to highlight the achievements of unconventional business success. The emphasis being on innovation, and features personalities who broke away from traditional methods of conducting business and put their individual stamp on the ventures they were involved with.
“We at CNBC India are extremely excited about The Maverick – as part of our increasing focus towards making our CNBC India programmes relevant for its viewers, we are confident that this property which is all about recognising ground breaking business propositions and success stories through unconventional business methods and in short, mavericks of the corporate world will definitely catch the imagination of people across our viewer segment. While its elements are for the corporate profile, the theme will be radical, unconventional and will take the offbeat road,” commented Haresh Chawla, CEO, CNBC India.
Explaining the choice of Taylor, Chawla says: “Jeff Taylor redefined the way one conducts business on the Internet when he named his online listings business in 1994 as the ‘Monster board’ on a whim. This was a self-fulfilling prophecy. Also, a rarity amongst dot.com’s, Monster.com is profitable and has been so for 10 quarters.”
The Maverick, which will be held 5 times a year, hopes to feature the people behind success stories, people who have created a groundbreaking proposition. These series like the Mutual Fund Awards established by CNBC India, the Enlightenment series would further strengthen the offerings the channel will bring to its viewers.
CNBC India is a joint venture between Television Eighteen India Limited (TV18) and CNBC Asia. Raghav Bahl is the promoter of TV18 and holds 49 per cent stake in CNBC India. CNBC Asia holds a majority 51 per cent stake.
GECs
Samsung TV Plus launches Kings of Comedy channel
New free FAST channel brings iconic Hindi comedy shows to millions of Samsung Smart TV owners.
MUMBAI: Samsung TV Plus has just turned up the laughter volume and it’s completely free. The leading free ad-supported streaming television (FAST) service in India has launched Kings of Comedy, a premium comedy channel featuring some of the country’s most beloved primetime shows. Available exclusively on Samsung TV Plus, the channel delivers back-to-back hits including Comedy Nights with Kapil, Khatra Khatra Khatra, and Comedy Nights Bachao, with no login or subscription required.
The launch marks a milestone for free streaming in India, offering audiences a dedicated comedy destination directly from their Samsung TV home screen. It arrives as Samsung TV Plus India celebrates its 5th anniversary, during which the service has grown its monthly active users by 42 per cent and more than doubled its total viewing hours. The platform now offers over 180 free channels across 14 languages.
Samsung TV Plus India general manager and head of business development Kunal Mehta said, “Comedy is the heartbeat of Hindi entertainment, and Kings of Comedy brings together the shows Indians already love, completely free on their Samsung TV. Our focus remains the same take the content people know and make it effortless to access.”
Globally, Samsung TV Plus has surpassed 100 million monthly active users across more than 4,500 channels, solidifying its position as one of the world’s leading free streaming services.
Kings of Comedy is now available on all compatible Samsung Smart TVs. For viewers seeking non-stop laughter without any cost, this new channel delivers a royal treat proving that sometimes the best entertainment really does come with no strings (or subscriptions) attached.
