GECs
UTV sets up non-fiction TV division, looks to international co-productions
In a reflection of the importance that the Ronnie Scewvala-promoted UTV attaches to the “nonfiction area”, it has formed a separate division (set up a month ago) to give it the right focus.
UTV’s nonfiction division sees international business as a major focus area. Satya Mahapatra, GM Nonfiction Television, who heads the the division says: “We already have two international CO-productions in our bag. We are doing a series for Discovery Canada entitled “Working Animals”. We have just finished six episodes and are starting work on six more. We are starting pre-production on a 26-part ‘Travel and Cuisine series for a North American channel, with an approximate budget of $1.5 million. We will also co-own the rights of these and build an international library.”
“We are in active discussion with seven broadcasters in Europe, USA and Canada for unique shows on various Asian themes and we hope to conclude at least three of them in the next two months,” Mahapatra says.
With a client list that includes Disney, Nickelodeon, Discovery, Canadian Broadcasting Corporation, 20th Century Fox, Columbia Pictures, Warner Bros. plus almost every broadcaster in South East Asia, UTV has clear strengths to launch an international onslaught in nonfiction areas, a company release says. An international client base and its strategic alliance with News Corporation gives a lot of synergy in the Western market and a lot of credibility to their marketing, the release says.
Other advantages that UTV has are full fledged production facilities in Singapore and Malaysia which enables it to cater to a Pan Asian show rather than just an Indian show. The other languages that UTV offers co-production opportunities are Mandarin, Cantonese and Bahasa Malay.
Concludes Satya: “We expect 40 per cent of our revenues in television, in the next two to three years time to come from international work and nonfiction that will be an important part of that product mix.”
GECs
Samsung TV Plus launches Kings of Comedy channel
New free FAST channel brings iconic Hindi comedy shows to millions of Samsung Smart TV owners.
MUMBAI: Samsung TV Plus has just turned up the laughter volume and it’s completely free. The leading free ad-supported streaming television (FAST) service in India has launched Kings of Comedy, a premium comedy channel featuring some of the country’s most beloved primetime shows. Available exclusively on Samsung TV Plus, the channel delivers back-to-back hits including Comedy Nights with Kapil, Khatra Khatra Khatra, and Comedy Nights Bachao, with no login or subscription required.
The launch marks a milestone for free streaming in India, offering audiences a dedicated comedy destination directly from their Samsung TV home screen. It arrives as Samsung TV Plus India celebrates its 5th anniversary, during which the service has grown its monthly active users by 42 per cent and more than doubled its total viewing hours. The platform now offers over 180 free channels across 14 languages.
Samsung TV Plus India general manager and head of business development Kunal Mehta said, “Comedy is the heartbeat of Hindi entertainment, and Kings of Comedy brings together the shows Indians already love, completely free on their Samsung TV. Our focus remains the same take the content people know and make it effortless to access.”
Globally, Samsung TV Plus has surpassed 100 million monthly active users across more than 4,500 channels, solidifying its position as one of the world’s leading free streaming services.
Kings of Comedy is now available on all compatible Samsung Smart TVs. For viewers seeking non-stop laughter without any cost, this new channel delivers a royal treat proving that sometimes the best entertainment really does come with no strings (or subscriptions) attached.
