News Broadcasting
Study says CNN No1 among air travellers
MUMBAI: CNN is the numero uno regional television channel amongst Asia’s international air travelers and the leading news provider for business and top management travelers, reveals the latest research by International Air Travelers Survey (IATS).
The research, conducted by European Data Research (EDR) in eight major Asian airports reveals that CNN has the highest viewing amongst air travelers both at home and while traveling. The survey also highlights that amongst air travelers news programming is the most preferred genre, followed by movies, sport and documentaries. The survey reveals that CNN reaches 44 per cent of business travelers during that period as compared to 28 per cent watching BBC World and 17 per cent watching CNBC.
“CNN has, once again, reinforced its No. 1 position, and continues to lead over all international TV channels and genres. We see the results of IATS as a testimonial from key decision makers that CNN continues to remain the channel of choice, and also, an endorsement of our ability to deliver to up-scale audiences whether at home or while traveling,” Turner International Asia Pacific V-P Duncan Morris has been quoted as saying in an official release.
The survey was carried out in June and July 2002 among travelers aged 18+ departing on international flights from eight major airports in the following cities: Osaka, Bangkok, Hong Kong, Jakarta, Kuala Lumpur, Seoul, Singapore and Taipei. The results are based on a total of 11,615 completed questionnaires, says the release.
News Broadcasting
News18 India to air Sabse Bada Dangal on 4 May counting day
Channel promises fastest results, live trends and analysis across five states.
MUMBAI: Ballots will do the talking and screens will do the shouting. As counting day approaches for high-stakes Assembly elections across West Bengal, Tamil Nadu, Kerala, Assam and Puducherry, News18 India is gearing up for an all-day broadcast of its flagship election show, Sabse Bada Dangal, on 4 May from 6 am onwards. The Hindi news channel plans to deliver continuous, real-time updates as votes are tallied, combining live counting data with on-ground reporting and studio analysis. With political fortunes set to shift through the day, the coverage will track every swing, surge and surprise as trends turn into results.
The broadcast will feature a mix of senior political leaders, analysts and experts, offering instant reactions and decoding the evolving electoral picture. Expect heated debates, quick takes and detailed breakdowns as the numbers settle across all five states.
For News18 India, counting day has long been a high-visibility moment. The network is banking on its reporting reach, editorial bandwidth and technology-driven coverage to stay ahead in what is often a fiercely competitive news cycle.
With multiple battlegrounds and shifting narratives, the day promises both drama and data in equal measure. And if all goes to plan, Sabse Bada Dangal will once again turn the counting of votes into prime-time spectacle.
