MAM
Future Generali India Insurance celebrates cricket through its annual report
Mumbai: In line with its continued thrust on ‘Innovation’, Future Generali India Insurance Company (FGII) launched its Annual Report for FY 2022-23 in a never-seen-before avatar. This report comes in the form of a book and is one of India’s most comprehensive cricketing memoir-cum-annual report. The annual report consists of a specially curated collector’s item – a section on Game Changing Moments – penned by the sports journalist, Ayaz Memon.
The book encapsulates the vibrant journey of Indian cricket since 1932 – showcasing a remarkable voyage through 18 pivotal Game Changing Moments that have reshaped Indian cricket’s narrative and left an indelible mark on the nation’s collective consciousness. The report is, further, enriched by exclusive interviews by Memon with four cricketers across different eras – Mohinder Amarnath, Anil Kumble, VVS Laxman and Mithali Raj.
The memoir-cum-annual report was launched by cricketer Anil Kumble, in the presence of the author of Game Changing Moments, Memon and Future Generali India Insurance MD & CEO Anup Rau along with other dignitaries. Host and actress, Mandira Bedi, anchored the ceremony, and Kumble faced a few turners from her repertoire – reminiscing the long climb of Indian Cricket to its present glory and his experiences. At the event, Memon narrated a book chapter, beautifully brought to life through a sand art presentation. To add an exciting twist to the proceedings, Kumble took centre stage and performed an extraordinary act by bowling to Rau. The exhilarating climax occurred when Kumble’s delivery to Rau struck the LED screen, shattering it and revealing the long-awaited annual report.
Speaking at the launch, Kumble said, “Being the nation’s most followed sport, cricket epitomises hope, joy, celebration, sometimes even gloom for this country of a billion plus. But one thing remains constant across the spectrum of emotions – is the inspiration. Be it a valiant loss or a gallant victory, Cricket represents the spirit of “efforts over results” – much like insurance. I would like to congratulate Ayaz, Anup and Team FGII for their efforts in realising this audacious project.”
The launch of this innovative book comes at an opportune moment, given the Men’s Cricket World Cup is going on, as we speak. India’s hopes are pinned on our formidable team, and I would always wish them the best”, concluded Kumble.
Dedicated to a country of a billion plus cricketing connoisseurs, this unique book is available across leading national bookstores for in-store purchase and is also available online on Amazon.
Commenting on the initiative, Rau said, “In the world of insurance and beyond, the true game changers are those who innovate with a purpose. We have transformed our annual report into a collectible cricketing memoir and are making it available for sale. Like in the previous years, the funds generated from the orders of these reports will go for a noble cause to our NGO partners. For us, it’s not just about statistics; it’s about the stories that inspire. This effort is our tribute to the spirit of cricket and the aspirations of a billion-plus fans. And as the Men’s Cricket World Cup unfolds, we wish our home team the very best.”
Future Generali India Insurance has a unique track record of preparing annual reports, as collectibles, which are offered for purchase to the connoisseurs. The proceeds from purchase of the report goes to Future Generali’s NGO partners. So far, the company has been able to touch 5,000+ lives through the orders received from their previous annual reports.
Digital
Content India 2026 opens with a copro pitch, a spice evangelist and a £10,000 prize for Indian storytelling
Dish TV and C21Media’s three-day summit puts seven ambitious projects before an international jury, and two walk away with serious development money
MUMBAI: India’s content industry gathered in Mumbai this March for Content India 2026, a three-day summit organised by Dish TV in partnership with C21Media, and it wasted no time making a statement. The event opened with a Copro Pitch that put seven scripted and unscripted television concepts before an international panel of judges, and by the end of it, two projects had walked away with £10,000 each in marketing prize money from C21Media to support development and international promotion.
The jury, comprising Frank Spotnitz, Fiona Campbell, Rashmi Bajpai, Bal Samra and Rachel Glaister, evaluated a shortlist that ranged from a dark Mumbai comedy-drama about mental health (Dirty Minds, created by Sundar Aaron) to a Delhi coming-of-age mystery (Djinn Patrol, by Neha Sharma and Kilian Irwin), a techno-thriller about a teenage gaming prodigy (Kanpur X Satori, by Suchita Bhatia), an investigative crime drama blending mythology and modern thriller (The Age of Kali, by Shivani Bhatija), a documentary on India’s spice heritage (The Masala Quest, hosted by Sarina Kamini), a documentary on competitive gaming (Respawn: India’s Esports Revolution, by George Mangala Thomas and Sangram Mawari), and a reality-horror competition merging gaming and immersive fear (Scary Goose, by Samar Iqbal).
The session was hosted by Mayank Shekhar.
The two winners were Djinn Patrol, backed by Miura Kite, formerly of Participant Media and known for Chinatown and Keep Sweet: Pray & Obey, with Jaya Entertainment, producers of Real Kashmir Football Club, also attached; and The Masala Quest, created and hosted by Sarina Kamini, an Indian-Australian cook, author and self-described “spice evangelist.”
The summit also unveiled the Content India Trends Report, whose findings made for bracing reading. Daoud Jackson, senior analyst at OMDIA, set the tone: “By 2030, online video in India will nearly double the revenue of traditional TV, becoming the main driver of growth.” He noted that in 2025, India produced a quarter of all YouTube videos globally, overtaking the United States, while Indians collectively spend 117 years daily on YouTube and 72 years on Instagram. Traditional subscription TV is declining as free TV and connected TV gain ground, forcing broadcasters to innovate. “AI-generated content is just 2 per cent of engagement,” Jackson added, “highlighting the dominance of high-quality human content. The key for Indian media companies is scaling while monetising effectively from day one.”
Hannah Walsh, principal analyst at Ampere Analysis, added hard numbers to the picture. India produced over 24,000 titles in January 2026 alone, with 19,000 available internationally. The country now accounts for 12 per cent of Asia-Pacific content spend, up from 8 per cent in 2021, outpacing both Japan and China. Key exporters include JioStar, Zee Entertainment, Sony India, Amazon and Netflix, delivering over 7,500 Indian-produced titles abroad each year. The top importing markets are Saudi Arabia, the UAE, Egypt, the United States and the Philippines. Scripted content dominates globally at 88 per cent, with crime dramas and children’s and family titles performing particularly strongly.
Manoj Dobhal, chief executive and executive director of Dish TV India, framed the summit’s ambition squarely. “Stories don’t need translation. They need a platform, discovery, and reach, local or global,” he said. “India produces more movies than any country, our streaming platforms compete globally, and our tech and creators win international awards. Yet fragmentation slows growth. Producers, platforms, and tech move in different lanes. We need shared spaces, collaboration, and an ecosystem where ideas, technology, and people meet. That is why we built Content India.”
The data, the pitches and the prize money all pointed to the same conclusion: India is not waiting for the world to discover its stories. It is building the infrastructure to sell them.
