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Popular Asian channels in UK go free for Aug as war heats up for viewership

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MUMBAI: It looks like an all out war has broken out among UK’s most prominent Asian TV channels for the viewership pie.

In a bid to increase market share, the three entertainment channels Sony Asia, B4U Movies and Zee Cinema have announced their decision to go free for a short while.

According to media reports, both Sony Entertainment Television Asia and B4U Movies are running one-month promotional campaign by offering free subscription to the non-subscribers . The offer, however, is open to Sky Digital subscribers only. The subscribers will need to call the network’s subscription hotline to activate the freeview. 

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Sony entertainment Television Asia can be viewed on EPG 802, B4U Movies on 800 and Zee Cinema on 810, inform the reports.

Zee Cinema will be totally free from 13 August to 15 August, say the reports. The channel is being offered free to all non-subscribers and there is no need to call anyone to activate the service.

In addition to one month free subscription on request, B4U Movies will be turning free-to-air from 26 August to 30 August to celebrate the completion of being on air in August end.

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B4U broadcasts B4U Movies and B4U Music in the UK, while SET Asia broadcasts its flagship channel Sony.

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News Broadcasting

Kamlesh Singh receives Haldi Ghati Award from MMCF

India Today Group editor honoured for three decades of journalism at Udaipur ceremony.

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MUMBAI- Kamlesh Singh just turned a lifetime of sharp words into a shiny shield because when journalism wakes up a society, even the Maharana of Mewar wants to pin a medal on it.

The Maharana of Mewar Charitable Foundation (MMCF) conferred its prestigious Haldi Ghati Award on Kamlesh Singh, a senior editor at the India Today Group, during a ceremony in Udaipur on 15 March 2026. The national award, instituted in 1981-82, recognises “work of permanent value that initiates an awakening in society through the medium of journalism.”

Singh, who leads several editorial initiatives including Aaj Tak Radio, the Teen Taal community and The Lallantop, was presented the honour by Lakshyaraj Singh Mewar, Managing Trustee of MMCF. The citation highlighted his three decades of contributions to Indian media, innovations in digital journalism, mentoring young reporters, and his popular podcast persona “Tau” on Teen Taal, which fosters thoughtful public discourse.

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The Haldi Ghati Award, named after the historic Battle of Haldighati symbolising valour and resilience, is one of four national awards given annually by MMCF. Past recipients include Tavleen Singh, Piyush Pandey and Raj Chengappa.

Other honourees this year included Padma Vibhushan Pt Hari Prasad Chaurasia, Vedamurti Devvrat Rekhe, Treeman of India Marimuthu Yoganathan, Vir Chakra Capt Rizwan Malik, and US-based researcher Molly Emma Aitken, who received the Colonel James Tod Award for contributions to understanding Mewar’s spirit and values.

In an era where headlines often shout louder than substance, the MMCF quietly reminded everyone that real journalism isn’t about noise, it’s about the quiet, persistent work that stirs society awake, one thoughtful story at a time.

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