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Zee Vs BCCI case hearing continues Friday; Pak tour delayed

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MUMBAI: The Board of Control for Cricket in India (BCCI) stated today that Pakistan’s upcoming tour of India would in all likelihood be delayed by four to five days. The announcement was made by BCCI president Ranbir Singh Mahendra in the capital even as down south, the Madras High Court, which is hearing a petition brought against the Indian cricket board on the issue of telecast rights, said arguments would continue tomorrow.

The board also said that in deference to the Pakistan side’s objections to playing a Test in Ahmedabad, the scene of communal riots in 2002, it had offered the Pakistan team the option to play a One-Day International in Ahmedabad instead, with the Test fixture being shifted to Kolkata. Pakistan is scheduled to play three Tests and five ODIs on their upcoming tour of India.

The court case, meanwhile, pertains to a plea filed by Zee Telefilms contending that cancellation of the bidding process by the BCCI amounted to breach of its fundamental rights under Article 226 of the Indian Constitution. The board, in a counter affidavit filed yesterday, had told the court that since it owned the telecast rights, it was entitled to have dealings with anyone it chose to and had sought dismissal of Zee’s petition. The court had earlier passed an injunction restraining the board from awarding television telecast rights to any broadcaster or party while the case was being heard.

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Mahendra’s declaration that the Pakistan tour would be delayed has like as not a lot to do with the fact that till the court delivers a ruling, the BCCI cannot negotiate with any broadcaster, including Indian pubcaster Doordarshan, on the rights for the upcoming series that is scheduled to begin early March.

Along with the Zee petition, there is also a plea filed earlier by ESPN Star Sports in the Supreme Court seeking legal protection against BCCI awarding cricket rights to anybody else without considering ESS’ bid too.

That the board is in a bind of its own making is clear from the comments Mahendra made on the rights’ issue. He said the matter would not be taken up until the board received a directive from the court.

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And judging from the inconclusiveness of today’s day-long hearing, there is no surety that the court will deliver a verdict tomorrow either.

In the event the case drags, one option the board has is to revisit an earlier proposal it had been considering that envisaged producing the cricket matches itself, buying time on a channel for telecast like producers of sponsored serials on Doordarshan do and then marketing commercial time. Or else the tried and tested patchwork solution used on earlier occasions could be brought to bear on the proceedings: Seek the Supreme Court’s intervention “in light of the urgency of the matter”. If the second (more likely) option is taken, then the apex court would in all probability clear the decks for DD to telecast pending a final verdict.

The series against Australia and South Africa earlier in the season were also telecast by DD.

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But if, as it looks more and more likely now, DD does get the telecast by default, one thing that the board can kiss goodbye to is a whole load of money. Going by the board’s own admission, not awarding the rights to a private broadcaster during the South Africa and Australia series cost it a cool Rs 1.5 billion. And that too after subtracting the Rs 1 billion the board received from Prasar Bharati for the two series.

The upcoming series is worth much, much more!

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News Broadcasting

CNBC India unveils new logo, rolls out refreshed identity across network

Debuted at IBLA, the redesign signals a sharper, digital-first future

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MUMBAI: CNBC has unveiled a refreshed brand identity across its India network, introducing a new logo and visual system that reflects a more modern, digital-first direction.

The rebrand was officially revealed at the India Business Leader Awards held in Mumbai on March 14, marking the first public showcase of the updated design at one of the network’s most prominent platforms.

The overhaul is among the most visible brand updates for CNBC in recent years, aimed at aligning its look and feel with evolving audience habits and a growing multi-platform presence.

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At the centre of the refresh is a redesigned logo that moves away from the network’s long-standing multi-coloured peacock motif, opting instead for a cleaner and more minimalist aesthetic. A key visual cue is a blue upward-pointing arrow embedded within the letter ‘N’, symbolising forward momentum, growth and a focus on the future.

The new identity is being rolled out across the entire CNBC cluster in India, including CNBC-TV18, CNBC-TV18 Prime, CNBCTV18.com, CNBC Awaaz and CNBC Bajar. The move brings a more cohesive and contemporary design language across television and digital platforms alike.

The rollout began on March 30, with the network aiming to create a unified viewer experience regardless of how audiences access its content, be it on broadcast, online or connected devices.

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With this refresh, CNBC is signalling its next phase of growth in India, blending legacy credibility with a sharper, forward-looking identity designed for an increasingly digital news ecosystem.

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