MAM
Celebrate festivities in style with Libas’s ‘Big Diwali Sale’
Mumbai: Libas, the renowned ethnic fashion brand narrating the story of the modern Indian woman, is all set to captivate fashion enthusiasts this festive season with the commencement of its highly anticipated big Diwali sale (BDS Sale). The sale began on 28 October 2023 and will run till 4 November 2023.
Step into the world of fashion with Libas’ ‘Big Diwali Sale,’ an extraordinary shopping experience tailored for fashion enthusiasts. Explore a diverse array of styles, designed in a variety of fabrics such as silk, cotton, and georgette. Experience the thrill of discounts, with savings of up to 70 per cent off, and an extra 15 per cent off* on all prepaid orders, transforming it into an unforgettable mega-sale event. Here are the enticing offers waiting for you to discover:
1 Kurtas under 699: Elevate your ethnic style with a stunning range of Kurtas, all priced under Rs 699
2 Suits under 1199: Look your best this Diwali with a selection of elegant Suits, including styles like Anarkali, Sharara, A-line, Straight in various fabrics like silk, cotton, georgette, all available for less than Rs 1199
3 Dresses under 999: Find the perfect dress for every occasion, all under Rs 999
4 Top Sellers at 70 per cent off: Shop the trendiest fashion picks at an incredible 70per cent discount
5 Festive Wear at Min. 60 per cent: Embrace the festive spirit with a minimum of 60 per cent off on a wide variety of traditional and contemporary embroidered styles
6 Casual Wear at 65 per cent Off: Upgrade your everyday wardrobe with casual wear items available at a fantastic 65 per cent off
7 Plus Size Picks – Up to 70 per cent Off: Celebrate inclusivity and fashion for all with plus-size selections (3XL – 6XL) at up to 70per cent off
8 Buy three at 1499: Mix and match your favorite styles – choose any 3 items for just Rs 1499
9 Two suits at 2499: Grab two stylish suits for an unbelievable price of Rs 2499
Commenting on the announcement, Libas founder & CEO Sidhant Keshwani said, “We are excited to bring the most attractive offers and an extensive collection of fashion items to make our customer’s Diwali truly special. Our Big Diwali Sale is designed to cater to all our customer’s fashion needs, whether it’s traditional or contemporary, festive or casual wear, as we say #ThereIsAlwaysALibas.”
To explore the captivating collection and revamp your wardrobe with the latest fashion trends at unmatched prices, visit our website or head to your nearest store. Join the fashion revolution and affordable elegance with Libas: https://www.libas.in/collections/sale
*Please note that terms and conditions apply for additional discounts.
Digital
Content India 2026 opens with a copro pitch, a spice evangelist and a £10,000 prize for Indian storytelling
Dish TV and C21Media’s three-day summit puts seven ambitious projects before an international jury, and two walk away with serious development money
MUMBAI: India’s content industry gathered in Mumbai this March for Content India 2026, a three-day summit organised by Dish TV in partnership with C21Media, and it wasted no time making a statement. The event opened with a Copro Pitch that put seven scripted and unscripted television concepts before an international panel of judges, and by the end of it, two projects had walked away with £10,000 each in marketing prize money from C21Media to support development and international promotion.
The jury, comprising Frank Spotnitz, Fiona Campbell, Rashmi Bajpai, Bal Samra and Rachel Glaister, evaluated a shortlist that ranged from a dark Mumbai comedy-drama about mental health (Dirty Minds, created by Sundar Aaron) to a Delhi coming-of-age mystery (Djinn Patrol, by Neha Sharma and Kilian Irwin), a techno-thriller about a teenage gaming prodigy (Kanpur X Satori, by Suchita Bhatia), an investigative crime drama blending mythology and modern thriller (The Age of Kali, by Shivani Bhatija), a documentary on India’s spice heritage (The Masala Quest, hosted by Sarina Kamini), a documentary on competitive gaming (Respawn: India’s Esports Revolution, by George Mangala Thomas and Sangram Mawari), and a reality-horror competition merging gaming and immersive fear (Scary Goose, by Samar Iqbal).
The session was hosted by Mayank Shekhar.
The two winners were Djinn Patrol, backed by Miura Kite, formerly of Participant Media and known for Chinatown and Keep Sweet: Pray & Obey, with Jaya Entertainment, producers of Real Kashmir Football Club, also attached; and The Masala Quest, created and hosted by Sarina Kamini, an Indian-Australian cook, author and self-described “spice evangelist.”
The summit also unveiled the Content India Trends Report, whose findings made for bracing reading. Daoud Jackson, senior analyst at OMDIA, set the tone: “By 2030, online video in India will nearly double the revenue of traditional TV, becoming the main driver of growth.” He noted that in 2025, India produced a quarter of all YouTube videos globally, overtaking the United States, while Indians collectively spend 117 years daily on YouTube and 72 years on Instagram. Traditional subscription TV is declining as free TV and connected TV gain ground, forcing broadcasters to innovate. “AI-generated content is just 2 per cent of engagement,” Jackson added, “highlighting the dominance of high-quality human content. The key for Indian media companies is scaling while monetising effectively from day one.”
Hannah Walsh, principal analyst at Ampere Analysis, added hard numbers to the picture. India produced over 24,000 titles in January 2026 alone, with 19,000 available internationally. The country now accounts for 12 per cent of Asia-Pacific content spend, up from 8 per cent in 2021, outpacing both Japan and China. Key exporters include JioStar, Zee Entertainment, Sony India, Amazon and Netflix, delivering over 7,500 Indian-produced titles abroad each year. The top importing markets are Saudi Arabia, the UAE, Egypt, the United States and the Philippines. Scripted content dominates globally at 88 per cent, with crime dramas and children’s and family titles performing particularly strongly.
Manoj Dobhal, chief executive and executive director of Dish TV India, framed the summit’s ambition squarely. “Stories don’t need translation. They need a platform, discovery, and reach, local or global,” he said. “India produces more movies than any country, our streaming platforms compete globally, and our tech and creators win international awards. Yet fragmentation slows growth. Producers, platforms, and tech move in different lanes. We need shared spaces, collaboration, and an ecosystem where ideas, technology, and people meet. That is why we built Content India.”
The data, the pitches and the prize money all pointed to the same conclusion: India is not waiting for the world to discover its stories. It is building the infrastructure to sell them.
