MAM
Mauj and Universal Music ink deal to offer wireless content
MUMBAI: Mauj Telecom has tied-up with Universal Music to launch a range of international music content including Jon Bon Jovi’s latest album Have a Nice Day and Shaggy’s latest album Clothes Drop.
Ringtones, wallpapers, themes, colour logos, animations and video ringtones of both Shaggy and Bon Jovi are being made available with all Indian operators.
Bon Jovi fans are in for a treat since the entire 12 tracks of the album Have a Nice Day are available through Mauj Telecom for cell phone users. The album an eclectic mix of rock and ballads.
Shaggy’s latest album Clothes Drop is a varied explosion of tough rhythms, with his unique rough-and-smooth toasts devoted to music, women, fun and the spirit. Featured tracks include Shut Up And Dance, Supa Hypnotic, besides the title track Clothes Drop.
Mauj Telecom COO Arun Gupta said, “Bon Jovi and Shaggy have a legendary fan following in India. Mauj along with Universal Music is proud to bring these compositions to the Indian mobile users. Since the last few years, we have provided cell phone users with a gamut of wireless entertainment content, with this tie-up Mauj will now offer the Indian cell phone users a hosts of top-notch international talent.”
Universal Music’s Rajat Kakar said, “We are glad to pioneer international content including video ringtones in India in partnership with Mauj Telecom. The mobile phone is increasingly becoming the third screen after TV and internet for music lovers. Mauj and Universal are partnering to bring the best of contemporary international music content on to this screen.”
The content is now live and available on operator portals, like Idea Cellular’s Ideafresh, MTNL’s Funstation, BSNL CellOne Galaxy, Reliance’s R World and on wap.mauj.com. One can also SMS BJ to 7007 for Bon Jovi and Shaggy to 7007 on Idea, BSNL, Hutch and MTNL to download the content of their choice.
Brands
Axis Bank named Official Banking Partner of DP World PGTI
Partnership supports all tournaments this season to grow professional golf in India.
MUMBAI: Axis Bank just teed up a hole-in-one partnership because when a bank sponsors golf’s biggest swing in India, even the fairways feel more financially secure. Axis Bank has been appointed Official Banking Partner of the DP World Professional Golf Tour of India (DP World PGTI), strengthening its commitment to sporting excellence and community engagement while backing the growth of professional golf across the country.
Under the partnership, Axis Bank will support all DP World PGTI tournaments this season, contributing to talent development, enhanced tournament experiences and wider fan engagement. The collaboration aligns the bank’s values of precision, discipline and trust with the Tour’s focus on performance and opportunity.
Axis Bank executive director Munish Sharda said, “We are pleased to partner with DP World PGTI as its Official Banking Partner. Golf embodies precision, discipline, and a pursuit of excellence qualities that strongly reflect who we are at Axis Bank. This association also strengthens our engagement with India’s growing premium customer segments, where the sport has a deep and enduring connect.”
Professional Golf Tour of India president Kapil Dev said, “We are extremely pleased to welcome Axis Bank as a Tour Partner of the DP World Professional Golf Tour of India. Partnerships of this stature play a vital role in strengthening the foundation of the Tour, enhancing opportunities for our players, and expanding the sport’s reach across the country.”
Professional Golf Tour of India CEO Amandeep Johl added, “Axis Bank’s strong legacy of excellence, innovation, and nationwide reach aligns perfectly with DP World PGTI’s goal to elevate professional golf in India and provide greater opportunities for our players.”
In a sport where every stroke counts and every partnership drives distance, Axis Bank isn’t just backing golfers, it’s investing in the fairway to future, turning India’s greens into a stage where precision meets passion and every drive has the power to inspire.
