MAM
Marico looks beyond – uses hairstyling workshops to promote Silk & Shine
BANGALORE: Following a hairstyling workshop in Pune, Marico conducted a similar workshop in Bangalore on 18 June. This initiative was timed to match the start of the college year, will be held in other metros and mini metros.
Marico plans to have a fashion guru or a top end hairstylist to promote Silk-n-Shine as an after wash applicant to style hair in each of the cities where the workshops will be held. The workshop aims to show the youth how to look good and beautiful in a matter of minutes seven days a week.
Silk-n-Shine aims at addressing the styling needs of the youth and allows them to enjoy stylishly beautiful hair. Its unique selling proposition being – detangling hair making it soft and silky.
“We’ll be covering Hyerabad, Coimbatore, Lucknow, Chandigarh, Indore along with the major metros”, said Marico PR manager Sandhya Gupta while speaking with Indiantelevision.com . “A workshops costs anywhere up to Rs 50,000, depending on the city and the local talent, we’ve not ear-marked any budget for this initiative. We’ll see how it goes”, added Gupta. Ambience and MaCann handle their creatives while Madison media looks after its media duties.
Marico’s claims that it has leveraged it’s core source of competitive advantages- viz. branding, distribution, cost management, innovation and R&D to set up a fast growing franchise of new products and services. Their share in turnover has moved from three per cent in 2000 to 20 per cent in 2005.
Approximately, 56 million consumers packs are sold to 100 million consumers in 18 million households through a distribution network of 1.5 million outlets in India.
The Rs.10 billion revenue Marico group has 12 brands including Parachute, Saffola, Kaya, Sundari, Hair & Care, Shanti and Medicare which occupy a significant portion of the pie in their respective market segments. Their 34 Kaya Skin clinics are set up in a number of cities in Indian and the UAE. and the Sundari range of premium Ayurvedic skin care products are sold in the US and other countries
Brands
Maharashtra panel orders Lodha to refund Rs 5 crore to homebuyers
Consumer court flags unfair practices in long-running property dispute case
MUMBAI: In a sharp rebuke to one of India’s biggest real estate players, the Maharashtra State Consumer Disputes Redressal Commission has directed Macrotech Developers to refund nearly Rs 5 crore to a senior citizen couple, Uttam and Anindita Chatterjee. The ruling, delivered on March 13, 2026, calls out the developer for “deficiency in service” and “unfair trade practices”, bringing closure to a dispute that has stretched over a decade.
The case traces back to 2015, when the couple booked a 3-BHK flat at World Towers in Lower Parel for Rs 12.22 crore, with possession promised within a year. What followed was a series of changes that complicated matters. After deciding to exit the project, they were persuaded to shift to a 4-BHK in another development priced at Rs 8 crore, with delivery scheduled for 2018. However, within months, the price was allegedly increased to Rs 10 crore. After demonetisation reshaped the market, similar flats were reportedly being offered at lower prices, but the couple were not given the benefit.
Despite paying over Rs 2.83 crore, the couple neither received possession nor clarity. Instead, in 2018, the developer unilaterally cancelled the booking, retained part of the amount as earnest money, and argued that the buyers were investors rather than consumers. The commission rejected this claim, observing that casual references to “investment” do not take away consumer rights when the purchase intent is residential.
The bench also held that the developer could not penalise buyers for payment delays while failing to meet its own delivery commitments. It noted the lack of formal documentation for revised terms and termed the prolonged retention of funds without delivering a home as exploitative.
As part of its order, the commission directed the developer to refund Rs 2.83 crore paid by the couple, along with interest at 10 per cent per annum, amounting to around Rs 2.12 crore. In addition, Rs 1 lakh has been awarded for mental agony and Rs 50,000 towards litigation costs, taking the total payout to over Rs 5 crore. The developer has been asked to comply within two months.
For now, the ruling serves as a reminder that in real estate, shifting terms and delayed promises can carry a significant cost.
